Strategic PR & Media Relations Specialist - Argentina

BYD; Buenos Aires; Presencial; ARS 1.200.000 - 1.800.000; Jornada completa

Descripción de la vacante

BYD Group in Argentina seeks a dynamic Public Relations Specialist to strengthen brand reputation by executing impactful PR and media relations strategies. You will partner with marketing, sales, dealerships, external agencies, and media to drive positive visibility, support product launches and corporate events, and manage stakeholder relationships in an international environment.

The ideal candidate has a bachelor’s degree in PR or related field, 3+ years in PR/communications, strong Spanish

Formación

• Bachelor’s degree in Public Relations or related field.
• 3+ years of experience in Public Relations, Corporate Communications, or Media Relations.
• Strong network with Argentine media and communications stakeholders.
• Experience in PR agencies, public affairs, or media organizations is valued.
• Excellent written and verbal communication in Spanish and English.

Responsabilidades

• Execute communications and PR campaigns to enhance BYD Group’s brand visibility in Argentina.
• Write and distribute press releases and media announcements; coordinate with PR agencies and media partners.
• Maintain relationships with journalists, media outlets, influencers, and KOLs.
• Develop media resources, PR channels, and storytelling initiatives.
• Implement media monitoring, reputation management, and crisis communication strategies.
• Organize and support press conferences, product launches, and corporate events.

Conocimientos

Public relations

Media relations

Corporate communications

Event management

Crisis communication

Educación

Bachelor’s degree in PR

Descripción del empleo

BYD Group in Argentina seeks a dynamic Public Relations Specialist to strengthen brand reputation by executing impactful PR and media relations strategies. You will partner with marketing, sales, dealerships, external agencies, and media to drive positive visibility, support product launches and corporate events, and manage stakeholder relationships in an international environment.

The ideal candidate has a bachelor’s degree in PR or related field, 3+ years in PR/communications, strong Spanish