Brand Story & Media Relations Specialist

BYD Argentina; Buenos Aires; Presencial; ARS 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

BYD Argentina is seeking a dynamic Public Relations Specialist to strengthen the company’s brand in Argentina. You will drive PR campaigns, manage media relations, and support product launches and corporate events across the country.

In this fast-paced, international environment, you will collaborate with marketing, sales, dealerships, agencies, and media partners to ensure consistent messaging and a strong BYD presence. Fluency in Spanish and English is preferred.

Formación

• Bachelor’s degree or equivalent in PR, communications, journalism, marketing, or related field.
• 3+ years of experience in Public Relations, Corporate Communications, or Media Relations.
• Strong network with Argentine media and communications stakeholders.

Responsabilidades

• Execute PR campaigns to enhance BYD Argentina brand visibility.
• Write and distribute press releases; coordinate with agencies and media partners.
• Maintain strong relationships with journalists, media outlets, and KOLs.
• Develop media resources and storytelling initiatives; monitor campaigns and sentiment.
• Organize press conferences, product launches, and corporate events across Argentina.

Conocimientos

Media relations

Press releases

Crisis communication

Event coordination

Bilingual communication

Educación

Bachelor’s degree in PR/communications

Descripción del empleo

BYD Argentina is seeking a dynamic Public Relations Specialist to strengthen the company’s brand in Argentina. You will drive PR campaigns, manage media relations, and support product launches and corporate events across the country.

In this fast-paced, international environment, you will collaborate with marketing, sales, dealerships, agencies, and media partners to ensure consistent messaging and a strong BYD presence. Fluency in Spanish and English is preferred.