Senior Paid Social Lead — Education & Nonprofit Growth

Atomic Hr; Victoria; À distance; ARS 66 991 000 - 111 652 000; Plein temps

Avantages offerts par ce poste

Fully remote work environment

Competitive compensation

Leadership growth opportunities

Résumé du poste

Atomic Hr is seeking a Paid Social Manager to own strategy, performance, and optimization of paid social campaigns for education-focused clients. You will collaborate with Account Services, Analytics, Creative, and Paid Media teams to drive measurable outcomes across Meta, LinkedIn, and TikTok.

The ideal candidate has 4+ years of hands-on paid social experience, excels in audience development and creative testing, and can translate data into actionable recommendations.

Qualifications

• 4+ years of hands-on Paid Social experience.
• Experience with Meta Ads Manager, LinkedIn Ads, and TikTok Ads.
• Proven ability to optimize campaigns for lead generation and conversions.
• Strong English communication and client-facing skills.
• Experience in education, universities, or nonprofit sectors is a bonus.

Responsabilités

• Lead Paid Social strategy and execution across platforms including Meta, LinkedIn, TikTok, and other relevant social channels.
• Develop audience strategies based on demographics, behaviors, interests, first-party data, and campaign objectives.
• Build, launch, and optimize campaigns across prospecting, retargeting, and conversion-focused initiatives.
• Partner closely with Creative teams to develop effective ad concepts, hooks, messaging, formats, and creative testing strategies.
• Analyze creative performance to understand which hooks, messages, visuals, and formats are driving engagement and conversions.
• Establish structured testing frameworks across audiences, creative, messaging, placements, and campaign structures.
• Monitor key performance indicators including CPM, CTR, CPC, conversion rate, CPA/CPL, and ROAS where applicable.
• Identify creative fatigue and continuously recommend new concepts and variations to maintain performance.
• Translate campaign and creative performance data into clear insights and actionable recommendations.
• Collaborate with Analytics and Account Services teams to ensure accurate tracking, reporting, and attribution.
• Stay current on platform updates, emerging ad formats, audience targeting capabilities, and paid social trends.

Connaissances

Paid Social strategy

Audience development

Creative testing

Analytics

Client communication

Campaign optimization

Outils

Meta Ads Manager

LinkedIn Ads

TikTok Ads

Description du poste

Atomic Hr is seeking a Paid Social Manager to own strategy, performance, and optimization of paid social campaigns for education-focused clients. You will collaborate with Account Services, Analytics, Creative, and Paid Media teams to drive measurable outcomes across Meta, LinkedIn, and TikTok.

The ideal candidate has 4+ years of hands-on paid social experience, excels in audience development and creative testing, and can translate data into actionable recommendations.