Senior Paid Search Strategist - Remote for DTC Growth

Sweat Pants Agency LLC; Buenos Aires; Remote; ARS 154,540,000 - 231,811,000; Full time

Job summary

Sweat Pants Agency Llc is seeking a Paid Search Strategist for DTC ecommerce, fully remote. You will own Google accounts end-to-end, including client communications, funnel ownership, and optimization across Shopping, PMax, and YouTube. The role requires a data-driven mindset, experience with attribution, and comfort with remote collaboration.

You will also audit accounts, manage feeds and tracking, and drive decisions that move CPA, ROAS, and revenue.

Qualifications

• Hands-on Google Ads management for meaningful spend in DTC/eCommerce.
• Experience across Search, Shopping, PMax, Demand Gen and YouTube.

Responsibilities

• Own a set of DTC accounts end-to-end, including client communication.
• Audit campaigns, ad groups, keywords, negatives, bidding per campaign type, and tracking.
• Manage brand and non-brand as separate entities and optimize for target impression share/CPA.
• Keep Google automation under control and own feed and conversion tracking.
• Identify bottlenecks, build necessary assets, and improve performance.

Skills

Google Ads (PPC)

DTC ecommerce

Client communication

Attribution modeling

GA4 / GTM

Landing pages with AI tools

Tools

Google Ads Editor

GA4

GTM

Shopify

Loom

Job description

Sweat Pants Agency Llc is seeking a Paid Search Strategist for DTC ecommerce, fully remote. You will own Google accounts end-to-end, including client communications, funnel ownership, and optimization across Shopping, PMax, and YouTube. The role requires a data-driven mindset, experience with attribution, and comfort with remote collaboration.

You will also audit accounts, manage feeds and tracking, and drive decisions that move CPA, ROAS, and revenue.