Remote Web Analytics & Tag Management Lead

Dacodes; Ciudad de Mendoza; Remote; ARS 92,666,000 - 138,998,000; Full time

Benefits offered by this job

Remote work

High-visibility role

Competitive compensation

Job summary

1801 Haleon Argentina S.A. is seeking a Web Analyst to own web analytics, GTM deployment, and pixel integration across education-focused client sites. You’ll ensure airtight data collection from click to CRM, while coordinating with a scaled Data & Analytics team in a remote setting.

The role requires strong GA4 and server-side tagging experience, plus solid HTML/CSS/JS basics for troubleshooting. You will collaborate across paid media and analytics to keep campaigns measurable and compliant.

Qualifications

• 3+ years of hands-on tracking or web analytics experience in a marketing or agency environment.
• Intermediate experience with GTM containers, triggers, variables, data layer, and server-side tagging.
• Practical experience deploying and troubleshooting conversion tracking across major ad platforms (Meta, Google Ads, TikTok, LinkedIn).
• GA4 experience including event configuration, key events, and DebugView.
• HTML, CSS selectors, and basic JavaScript for tag troubleshooting; familiarity with GTM Preview mode.

Responsibilities

• Own tag management, deployment, and data layers across multi-client environment; implement server-side tagging where beneficial.
• Own conversion tracking and platform integration across Meta, Google Ads, TikTok, and LinkedIn; configure events from click to CRM entry.
• Audit, debug, and ensure data integrity across ad platforms, GA4, and CRM; run regular tag health audits.
• Manage cookie consent banners and privacy compliance (GDPR/CCPA) across client sites; monitor changes affecting tracking durability.
• Document tagging plans, naming conventions, and QA checklists; translate requirements into actionable tracking solutions.

Skills

Web analytics

GTM/Tag management

GA4

Pixel & CAPI

Data privacy

HTML/CSS/JS basics

Communication skills

Tools

Google Tag Manager

GA4

Meta Pixel

Conversion API

Google Ads

TikTok Pixels

LinkedIn Insight Tag

Job description

1801 Haleon Argentina S.A. is seeking a Web Analyst to own web analytics, GTM deployment, and pixel integration across education-focused client sites. You’ll ensure airtight data collection from click to CRM, while coordinating with a scaled Data & Analytics team in a remote setting.

The role requires strong GA4 and server-side tagging experience, plus solid HTML/CSS/JS basics for troubleshooting. You will collaborate across paid media and analytics to keep campaigns measurable and compliant.