Remote LATAM Modern Trade Strategy Director

Hauler Hero; Buenos Aires; Remote; ARS 272.620.000 - 454.366.000; Vollzeit

Zusammenfassung

Hauler Hero LATAM division is seeking a Senior Director of Modern Trade and Customer Strategy to shape the region's growth agenda across LATAM. You will align bottlers, hubs, and key customers around a common strategy and build scalable, data-driven plans.

The role translates regional priorities into actionable playbooks, multi-year customer plans, and performance-based investment models to accelerate profitable growth. You will lead with influence and drive execution standards across markets.

Qualifikationen

• Senior leadership experience in modern trade, customer strategy, commercial planning, RGM, category management, or related commercial functions.
• Strong analytical capability to translate data, shopper insights, and customer performance into actionable strategies.
• Proven ability to influence senior stakeholders, align the system, and drive profitable growth across markets and bottling partners.
• Excellent communication, relationship-building, and storytelling skills with internal and external senior audiences.
• Experience using digital tools, customer insights, and capability programs to strengthen execution and decision making.

Aufgaben

• Define and deploy the LATAM Modern Trade strategy across markets and bottlers.
• Build integrated commercial plans connecting shopper insights, customer needs, brand strategy, portfolio, RGM, service models, and execution standards.
• Lead customer strategy and value creation frameworks for priority accounts, enabling stronger JBPs, segmentation, scorecards, and partnership models.
• Align senior stakeholders across Franchise, Customers, RGM, Marketing, Finance, Supply Chain, Digital Commerce, Capabilities, and bottling partners.
• Codify and scale best practices across LATAM through hubs, franchise teams, bottlers, customer teams, and capability experts.
• Use data-led insights to size opportunities, prioritize initiatives, build business cases, track value creation, and improve decision-making routines.

Kenntnisse

Leadership in Modern Trade

Customer Strategy

Commercial Planning

RGM

Category Management

Data Analysis

Stakeholder Influence

Communication Skills

Jobbeschreibung

Hauler Hero LATAM division is seeking a Senior Director of Modern Trade and Customer Strategy to shape the region's growth agenda across LATAM. You will align bottlers, hubs, and key customers around a common strategy and build scalable, data-driven plans.

The role translates regional priorities into actionable playbooks, multi-year customer plans, and performance-based investment models to accelerate profitable growth. You will lead with influence and drive execution standards across markets.