Remote HubSpot Marketing Automation Specialist

Virtustant; Argentina; Remote; ARS 64,569,000 - 99,928,000; Full time

Job summary

Virtustant is seeking a Marketing & HubSpot Specialist to own the HubSpot portal and drive automated, well-tracked campaigns. You will convert content into workflows and use data to report on funnel performance.

The role is hands-on and platform-first, with responsibilities spanning data hygiene, lifecycle definitions, lead scoring and dashboard creation for marketing and sales alignment.

Qualifications

• Experience in marketing operations or demand generation.
• Has built HubSpot workflows, lists, forms, landing pages and email campaigns from scratch.
• Has set up lifecycle stages, MQL/SQL definitions and lead scoring in HubSpot.
• Has built HubSpot dashboards and reports used by marketing or sales.
• Has managed CRM data in HubSpot, including properties, imports and deduplication.
• C1 or higher English level, written and spoken.
• Full availability during US Eastern Time business hours.

Responsibilities

• Own the day-to-day administration of HubSpot, including properties, pipelines, user permissions and subscription settings.
• Keep the database clean through imports, deduplication and regular audits.
• Define lifecycle stages, MQL/SQL criteria and lead scoring with sales, and manage the handoff.
• Build workflows for lead nurturing, onboarding, re-engagement and internal notifications.
• Launch email campaigns, forms and landing pages in HubSpot using provided content, including segmentation and A/B testing.
• Keep email deliverability healthy, including domain authentication (SPF, DKIM, DMARC).
• Connect HubSpot with website, ad platforms and other tools, and set up tracking for source attribution.
• Build dashboards on funnel and campaign performance and share weekly insights.

Skills

HubSpot workflows

Lead scoring

Email campaigns

CRM data management

Analytics reporting

English (C1+)

Lifecycle stages

Data imports & deduplication

A/B testing

US ET hours availability

Tools

HubSpot Marketing Hub

HubSpot Sales Hub

Zapier

Make

Google Analytics 4

Google Tag Manager

Data Hub (nice to have)

Job description

Virtustant is seeking a Marketing & HubSpot Specialist to own the HubSpot portal and drive automated, well-tracked campaigns. You will convert content into workflows and use data to report on funnel performance.

The role is hands-on and platform-first, with responsibilities spanning data hygiene, lifecycle definitions, lead scoring and dashboard creation for marketing and sales alignment.