Remote GTM Tracking Engineer — Education & Nonprofits

Evox; Tandil; Remote; ARS 92,724,000 - 139,086,000; Full time

Benefits offered by this job

Remote role

Competitive compensation

High-visibility role

Impact on education/nonprofit partners

Job summary

Evox is seeking a Tracking Specialist (GTM) to own tagging, data layers, and conversion tracking across education-focused campaigns. You will implement and validate tracking with GTM, browser pixels, and CAPI, ensuring GA4 accuracy from ad click through CRM entry.

You will debug tags, enforce data integrity, and manage privacy compliance GDPR/CCPA. This remote role emphasizes collaboration with a scaling Data & Analytics team and education marketing partners.

Qualifications

• 3+ years of hands-on tracking or web analytics experience in a marketing or agency environment.
• Intermediate experience with GTM containers, trigger and variable creation, data layer implementation, and server-side tagging.
• Practical experience planning, deploying, and troubleshooting conversion tracking across major ad platforms, with working knowledge of pixel and Conversion API (CAPI) configuration for Meta, Google Ads, TikTok, and LinkedIn.
• Hands-on GA4 experience, including event configuration, key events, and DebugView.
• Comfort with HTML, CSS selectors, and basic JavaScript for tag troubleshooting and custom script implementation, and skilled use of GTM Preview mode and browser developer tools.

Responsibilities

• Own tag management & deployment — deploy, configure, and maintain pixels, tags, and scripts in Google Tag Manager; build and maintain data layers; manage GTM container structure across a multi-client environment; implement server-side tagging where it improves measurement accuracy.
• Own conversion tracking & platform integration — connect website activity to paid ad platforms using browser pixels and CAPI; configure standard and custom events for reporting and optimization; maintain GA4 events from click to CRM entry; collaborate with Paid Media and Web Services.
• Own QA, debugging & data integrity — audit broken tags, dropped events, and data discrepancies; troubleshoot mismatches between ad platforms, GA4, and CRM; run tag health audits; verify events in platform Events Managers and GA4 DebugView.
• Own data privacy compliance — manage cookie banners and consent mode; keep tracking aligned with GDPR, CCPA; monitor changes affecting tracking durability and recommend adjustments.
• Support documentation & cross-team enablement — maintain tagging plans, naming conventions, and QA checklists; translate business requirements into tracking solutions; document setups for internal teams.

Skills

GTM management

GA4 configuration

JavaScript basics

Pixels & CAPI

Data privacy

Tools

Google Tag Manager

GA4

DebugView

Job description

Evox is seeking a Tracking Specialist (GTM) to own tagging, data layers, and conversion tracking across education-focused campaigns. You will implement and validate tracking with GTM, browser pixels, and CAPI, ensuring GA4 accuracy from ad click through CRM entry.

You will debug tags, enforce data integrity, and manage privacy compliance GDPR/CCPA. This remote role emphasizes collaboration with a scaling Data & Analytics team and education marketing partners.