Remote DTC Growth Media Strategist

Huzzle; La Pampa; Remote; ARS 84,774,000 - 1,695,482,000; Full time

Job summary

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist to own client campaigns end-to-end from discovery to reporting. You will communicate directly with clients, defend optimization choices, and manage budgets across DTC and ecommerce accounts.

The role emphasizes ownership of the entire funnel, including feed, landing pages, and tracking, with a focus on incremental growth and NC-CPA/NC-ROAS targets.

Qualifications

• Experience managing DTC/ecommerce ad accounts with real spend.
• Ability to present outcomes and defend decisions to clients.
• Strong grasp of attribution models and lift measurement.
• Fluent English communication for frequent client calls.
• Comfort working asynchronously from various time zones.

Responsibilities

• Own a set of DTC accounts end-to-end as strategist, buyer, and client contact.
• Conduct audits of campaigns, structure, keywords, negatives, and tracking before touching accounts.
• Manage Brand vs Non-Brand separately to optimize for incremental growth.
• Analyze PMax performance and distinguish branded vs non-branded impact.
• Own the feed, Merchant Center hygiene, and landing page tracking.

Skills

Account ownership

Direct client contact

English fluency

Data-driven attribution

Strategic thinking

Tools

Google Ads

Meta Ads

GA4

GTM

Shopify

Job description

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist to own client campaigns end-to-end from discovery to reporting. You will communicate directly with clients, defend optimization choices, and manage budgets across DTC and ecommerce accounts.

The role emphasizes ownership of the entire funnel, including feed, landing pages, and tracking, with a focus on incremental growth and NC-CPA/NC-ROAS targets.