Remote DTC Growth Architect: Own the Funnel & Results

Impulso Media; Municipio de Rincón de los Sauces; Remote; ARS 139,364,000 - 232,274,000; Full time

Job summary

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist to own end-to-end Google Ads programs for 50 DTC/eCommerce brands. You will manage client relationships directly, run audits, optimize PMax, and balance brand vs. direct-response growth.

This fully remote role requires US Eastern business hours overlap and a relentless focus on scalable, measurable outcomes. You’ll own the funnel, coordinate with creative teams, and defend your calls with data.

Qualifications

• Own a set of DTC accounts as the strategist, the buyer, and the client contact.
• Audit campaigns, ad groups, keywords & terms; assess negatives and bidding.
• Differentiate brand vs non-brand strategies and measure incremental impact.
• Understand PMax mechanics and avoid misinterpretation of its outputs.
• Manage feed health and shopping campaigns through Merchant Center.

Responsibilities

• Own a set of DTC accounts as the strategist, the buyer, and the client's direct point of contact.
• Audit before touch: structure, keywords, negatives, bidding, impression share, feed health, landing pages, conversion tracking.
• Run brand and non-brand as separate lines of business; report separately.
• Understand PMax contributions and avoid treating it as purely incremental CAC.
• Keep Google's automation in check and audit auto recommendations regularly.
• Own the product feed and impact on Shopping and PMax performance.

Skills

Account ownership

Client communication

Audit & diagnostic

PMax understanding

Feed management

Brand vs non-brand strategy

Tools

Google Ads

Merchant Center

GA4

Job description

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist to own end-to-end Google Ads programs for 50 DTC/eCommerce brands. You will manage client relationships directly, run audits, optimize PMax, and balance brand vs. direct-response growth.

This fully remote role requires US Eastern business hours overlap and a relentless focus on scalable, measurable outcomes. You’ll own the funnel, coordinate with creative teams, and defend your calls with data.