Remote Demand Gen Architect, End-to-End Campaigns

Sur Global; Argentina; Remote; ARS 106,112,000 - 166,748,000; Full time

Benefits offered by this job

Fully remote

15 days PTO

Holidays: Local or US

Job summary

Sur Global is seeking a Demand Generation Marketer to own hands-on programs that generate qualified pipeline for a fast-growing B2B technology company serving leading e-commerce brands. You will execute across content, webinars, email, paid acquisition, landing pages, and analytics.

This builder role on a lean team requires taking high-level objectives and delivering campaigns end-to-end, measuring results and adjusting quickly based on performance.

Qualifications

• 3+ years of hands-on demand generation or growth marketing experience.
• Background in B2B SaaS/technology and/or marketing to mid-market or large e-commerce/retail companies.
• Experience on a lean marketing team with direct ownership of campaigns and measurable outcomes.
• Proven track record linking owned marketing programs to measurable outcomes such as leads, demos, and pipeline.
• Strong content marketing experience with ability to generate demand through content.
• Experience running webinars or virtual events with audience acquisition and pipeline impact.
• Hands-on email marketing and nurture programs, plus paid acquisition via Google/LinkedIn/Meta.

Responsibilities

• Own and execute demand generation campaigns across content, webinars, email, and paid acquisition with accountability for leads, demos, and pipeline.
• Build a content-led demand generation program across LinkedIn, newsletters, blogs, long-form content, and podcasts.
• Own the webinar program end to end, from topic development to post-event follow-up.
• Develop and implement strategies converting content and webinars into qualified prospects and booked meetings.
• Build and manage email campaigns, newsletters, nurture sequences, segmentation, and follow-up in HubSpot.
• Plan, launch, test, and optimize paid campaigns across Google Ads, LinkedIn Ads, and Meta Ads.
• Develop landing pages and conversion paths using Webflow or similar platforms.
• Track funnel metrics and attribution to decide where to scale or adjust investment.
• Maintain accurate lead source data within HubSpot and coordinate with SEO/AEO resources.
• Support sales enablement needs with assets like one-pagers.

Skills

Demand generation

Content marketing

Webinars

Email marketing

Paid acquisition

HubSpot

Analytics

English writing

Independent ownership

Tools

HubSpot

Webflow

Google Ads

LinkedIn Ads

Meta Ads

Job description

Sur Global is seeking a Demand Generation Marketer to own hands-on programs that generate qualified pipeline for a fast-growing B2B technology company serving leading e-commerce brands. You will execute across content, webinars, email, paid acquisition, landing pages, and analytics.

This builder role on a lean team requires taking high-level objectives and delivering campaigns end-to-end, measuring results and adjusting quickly based on performance.