LATAM Regional Marketing & Growth Lead

Atomic Hr; Quilmes; On-site; ARS 139,312,000 - 201,229,000; Full time

Job summary

Atomic Hr is seeking a Regional Marketing Lead for LATAM to design and execute marketing strategies across the region, driving demand, awareness, and pipeline in collaboration with global teams.

The role is hands-on, with no direct reports, requiring strong collaboration, budget management, and regional event execution. Prior pharma/science marketing experience and travel readiness are essential.

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• 4+ years in regional marketing within pharmaceutical or science-related industries.
• Ability to plan and own marketing programs end‑to‑end.
• Strong knowledge of digital marketing, demand generation, and Campaign analytics.
• Strong content development, copywriting, editing, and proofreading skills.
• Experience creating high‑impact presentations and executive communications.
• Familiarity with social media management platforms (e.g., Hootsuite).
• Experience using Canva or similar design tools.
• Working knowledge of AI-enabled productivity/content creation tools (Microsoft Copilot, Adobe AI).
• Experience in a global organization with distributed teams.
• Ability to travel within the region up to 30%.

Responsibilities

• Develop and implement regional marketing plans aligned with global strategy.
• Localize global campaigns for LATAM audiences and collaborate with global teams.
• Plan, execute, and optimize integrated campaigns (digital, events, content, partnerships).
• Manage full campaign lifecycle from concept to performance analysis.
• Create marketing assets including emails, landing pages, presentations, and social posts.
• Ensure consistent messaging and brand positioning across channels.
• Plan regional events, trade shows, and webinars; represent at industry events.
• Partner with sales to support lead generation and pipeline growth.
• Monitor ROI and key marketing metrics; report on performance.
• Coordinate with central marketing functions (brand, digital, product marketing).
• Manage regional marketing budget and track spend.

Skills

Digital marketing

Demand generation

Campaign analytics

Copywriting

Executive communications

Content development

Project management

Stakeholder collaboration

Presentation skills

Travel readiness

Education

Bachelor's degree in Business/Marketing

Tools

Hootsuite

Canva

Microsoft Copilot

Adobe AI tools

Job description

Atomic Hr is seeking a Regional Marketing Lead for LATAM to design and execute marketing strategies across the region, driving demand, awareness, and pipeline in collaboration with global teams.

The role is hands-on, with no direct reports, requiring strong collaboration, budget management, and regional event execution. Prior pharma/science marketing experience and travel readiness are essential.