GTM Content Strategy Lead

Brightwheel; Buenos Aires; Presencial; ARS 139.086.000 - 200.903.000; Jornada completa

Descripción de la vacante

EY is seeking a Go-to-market Content Development Manager - Assistant Director to lead content and sales enablement for CCaSS. You will transform complex propositions into clear narratives, develop or tailor assets for client conversations, and manage an insight-led content calendar aligned with GTM priorities.

Collaboration across global teams and agile delivery are key. You will translate technical information into business-focused messages, support campaigns and events, and drive continuous

Formación

• University degree required; MBA or master’s in marketing desirable.
• Strong written communication and storytelling abilities for client-facing content.
• Experience developing sales content and GTM narratives for B2B audiences.

Responsabilidades

• Clarify business objectives and GTM priorities with stakeholders to guide content planning.
• Develop, tailor and localize client and sales content for priority topics and audiences.
• Own end-to-end content development projects, coordinating timelines, reviews and approvals.
• Build trusted relationships across CCaSS stakeholders and influence decisions with data-driven storytelling.
• Define success measures for content initiatives and monitor adoption and usefulness.

Conocimientos

GTM content development

Stakeholder management

Storytelling & writing

Project management

B2B marketing

Educación

University degree

MBA or master’s in marketing (desirable)

Herramientas

PowerPoint

Word

SharePoint

GenAI tools

Descripción del empleo

EY is seeking a Go-to-market Content Development Manager - Assistant Director to lead content and sales enablement for CCaSS. You will transform complex propositions into clear narratives, develop or tailor assets for client conversations, and manage an insight-led content calendar aligned with GTM priorities.

Collaboration across global teams and agile delivery are key. You will translate technical information into business-focused messages, support campaigns and events, and drive continuous