Data & Analytics Leader - Remote for Higher Ed Marketing

Valatam; Municipio de Rincón de los Sauces; Remote; ARS 92,909,000 - 170,334,000; Full time

Job summary

Valatam is seeking a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights across university and nonprofit partners. This remote role focuses on turning complex marketing and CRM data into clear, actionable guidance to improve campaigns and enrollments.

You’ll collaborate with Paid Media, Account Services, and Leadership to build dashboards, monitor KPIs, ensure data accuracy, and drive data-driven decisions across LATAM-based programs.

Qualifications

• 5+ years of analytics or marketing data experience.
• Strong reporting, dashboards, and data visualization skills.
• Experience with marketing KPIs and lead generation reporting.
• Familiarity with CRM systems (Salesforce, HubSpot, Slate).
• Analytical, organized, and solutions-oriented mindset.
• Strong communication and collaboration skills.
• Comfortable in fast-paced agency environments.
• Native or near-native English fluency.

Responsibilities

• Build and maintain dashboards and reporting systems.
• Analyze marketing and CRM data to identify trends and opportunities.
• Monitor campaign performance and provide actionable insights.
• Support conversion tracking and data accuracy across platforms.
• Collaborate with Paid Media, Account Services, and Leadership teams.
• Help improve analytics processes and reporting operations.
• Research new tools and solutions to support growth.

Skills

Analytics experience

Reporting & dashboards

CRM familiarity

English fluency

Strong communication

Cross-functional collaboration

Agency environment

Data visualization

Tools

Salesforce

HubSpot

Slate

Job description

Valatam is seeking a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights across university and nonprofit partners. This remote role focuses on turning complex marketing and CRM data into clear, actionable guidance to improve campaigns and enrollments.

You’ll collaborate with Paid Media, Account Services, and Leadership to build dashboards, monitor KPIs, ensure data accuracy, and drive data-driven decisions across LATAM-based programs.