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Descrizione del lavoro
A global information provider is seeking an experienced Marketing Director in Dubai to lead demand generation through various channels. Responsibilities include developing marketing strategies, defining buyer personas, and managing event promotions. Candidates should have 12 years of B2B marketing experience, ideally in the energy sector, along with proficiency in marketing automation tools. The position offers comprehensive healthcare, retirement plans, and education benefits.
Servizi
Competenze
- 12 years of proven B2B marketing leadership experience.
- Familiarity with the energy industry, especially in the Middle East and African markets.
- Ability to distill complex products into clear narratives.
Mansioni
- Develop marketing strategy and annual plans with KPIs for your market segment.
- Define buyer personas and product positioning.
- Optimize conversion touchpoints using best practices.
Conoscenze
Formazione
Strumenti
* Il benchmark retributivo si basa sugli obiettivi retributivi dei leader del mercato nei rispettivi settori. È pensato per orientare gli utenti Premium nella valutazione delle posizioni aperte e aiutarli a negoziare la propria retribuzione. Tale benchmark non è fornito direttamente dall'azienda, quindi la retribuzione effettiva potrà risultare anche notevolmente superiore o inferiore.