Strategic Marketing Campaigns Specialist

ALFAHIM; Sharjah Emirate; On-site; AED 80,000 - 120,000; Full time

Job summary

ALFAHIM is seeking a Marketing Specialist in the United Arab Emirates, Sharjah region. You will plan and update the CME marketing plan, work with the central marketing team, and ensure campaigns adhere to the department budget.

You will drive customer communications, oversee English & Arabic copywriting for e-shots, newsletters, and direct mailers, and expand loyalty programs with partners to boost retention and brand loyalty.

Qualifications

• Bachelor's degree in marketing or related field.
• Minimum 5 years in marketing with at least 2 years in campaigns (email/SMS/telemarketing).
• Experience in copywriting and CRM agencies is preferred.

Responsibilities

• Plan and update CME marketing plan aligned with annual budget.
• Develop customer communication strategies across channels.
• Lead direct marketing campaigns (English & Arabic) for online and mailers.
• Acquire partners for loyalty programs to boost retention and loyalty.
• Plan events for existing customers and B2B stakeholders.
• Prepare monthly performance reports and identify opportunities.
• Collaborate with CME and central marketing team as SME for heterogeneous customers.

Skills

Copywriting

CRM

Customer segmentation

Email marketing

Budget & planning

Education

Bachelor’s degree in Marketing

Tools

CRM software

Job description

ALFAHIM is seeking a Marketing Specialist in the United Arab Emirates, Sharjah region. You will plan and update the CME marketing plan, work with the central marketing team, and ensure campaigns adhere to the department budget.

You will drive customer communications, oversee English & Arabic copywriting for e-shots, newsletters, and direct mailers, and expand loyalty programs with partners to boost retention and brand loyalty.