Senior Marketing Campaigns Lead - Digital & Brand

Company Confidential; Dubai; On-site; AED 300,000 - 540,000; Full time

Job summary

Company Confidential in Dubai seeks an experienced Marketing Leader to drive brand visibility and commercial results for the Group Management Business Line. You will develop annual plans, manage multi-channel campaigns, and coordinate with departments to align priorities and budgets.

The role oversees branding governance, digital marketing, lead generation, agency relations, and performance analytics, with English fluency essential and Arabic preferred.

Qualifications

• Bachelor’s degree in Business Administration or equivalent.
• CIM Marketing Leadership Programme certification preferred.
• 8+ years of marketing experience in asset management, retail, commercial or hospitality sectors.
• At least 6 years in positions of progressively increasing managerial responsibilities.
• Fluent written and spoken English essential, Arabic preferred.

Responsibilities

• Marketing Planning and Business Line Execution: Develops annual marketing plans and campaign calendars aligned with priorities and commercial objectives.
• Brand Governance: Coordinates branding initiatives and ensures compliance with brand identity.
• Campaign Management: Manages multi-channel campaigns across digital, print, outdoor, email and events.
• Digital Marketing and Lead Generation: Manages digital marketing activities and lead-generation initiatives to increase qualified enquiries.
• Stakeholder and Agency Management: Manages relationships with agencies and external stakeholders and ensures delivery within timelines and budgets.

Skills

Fluent English

Arabic language

Education

Bachelor’s degree in Business Administration or equivalent

CIM Marketing Leadership Programme certification

Job description

Company Confidential in Dubai seeks an experienced Marketing Leader to drive brand visibility and commercial results for the Group Management Business Line. You will develop annual plans, manage multi-channel campaigns, and coordinate with departments to align priorities and budgets.

The role oversees branding governance, digital marketing, lead generation, agency relations, and performance analytics, with English fluency essential and Arabic preferred.