Sponsorship Sales Manager

VAP Group; Dubai; On-site; AED 180,000 - 240,000; Full time

Job summary

VAP Group in Dubai is seeking a Sponsorship Lead to formulate and execute a holistic strategy that attracts diverse sponsors aligned with expo themes.

You will create tailored exhibition space offerings, conduct research on prospects, and cultivate C‑level relationships to tailor packages that maximize visibility and ROI. A proactive, results-oriented professional with a track record in technology events would thrive here.

Qualifications

• Minimum 5 years of hands-on sponsorship and space selling experience.
• Experience with international exhibitions and technology events.
• Bachelor's degree in Business, Marketing, Communications, or related field; MBA preferred.
• Excellent communication, negotiation, and presentation skills.
• Proven ability to cultivate relationships with industry stakeholders.
• Self-motivated with a results-driven, fast-paced mindset.

Responsibilities

• Formulate and implement a holistic sponsorship strategy aligned with expo themes.
• Create customized exhibition space and booth offerings.
• Research prospective sponsors, exhibitors, and collaborators to enhance expos.
• Build and maintain relationships with decision-makers and tailor sponsorship packages.
• Draft compelling sponsorship proposals highlighting benefits like visibility and ROI.
• Collaborate with expo management to activate sponsorship agreements and ensure sponsor ROI.
• Work with Marketing, Events, and PR to harmonize sponsorship initiatives with brand messaging.
• Represent the organization at industry events to nurture sponsor partnerships.

Skills

Sponsorship

Exhibition sales

Negotiation

Presentation skills

Strategic planning

Client relationships

Education

Bachelor's degree

Job description

• Formulate and implement a holistic sponsorship strategy aimed at attracting a diverse range of sponsors and exhibitors that seamlessly align with the themes and objectives of our expos.
• Create customized offerings for exhibition space and booths as per the exhibitor requirements.
• Efficiently identify and conduct comprehensive research on prospective sponsors, exhibitors, and collaborators capable of enriching the quality of our expos and augmenting the overall experience of attendees.
• Foster and uphold robust relationships with pivotal decision-makers within potential sponsors' organizations, comprehensively grasping their marketing aspirations and tailoring bespoke sponsorship packages to cater to their precise requisites.
• Craft compelling and tailor‑made sponsorship proposals that effectively showcase the unparalleled advantages of forming partnerships with our expos. These advantages encompass heightened brand visibility, lead generation, and invaluable networking prospects.
• Collaborate closely with the expo management team to ensure the flawless activation and execution of sponsorship agreements. This entails guaranteeing that sponsors attain optimal visibility and a superior return on investment throughout the event.
• Forge close collaboration with internal cross‑functional teams, including Marketing, Events, and PR. This synergy is aimed at harmonizing sponsorship initiatives with overarching marketing strategies and ensuring a coherent brand message across all facets.
• Champion our organization's presence at industry events and conferences, thus engendering and nurturing relationships with potential sponsors and partners.

Roles And Responsibilities

• Formulate and implement a holistic sponsorship strategy aimed at attracting a diverse range of sponsors and exhibitors that seamlessly align with the themes and objectives of our expos.
• Create customized offerings for exhibition space and booths as per the exhibitor requirements.
• Efficiently identify and conduct comprehensive research on prospective sponsors, exhibitors, and collaborators capable of enriching the quality of our expos and augmenting the overall experience of attendees.
• Foster and uphold robust relationships with pivotal decision-makers within potential sponsors' organizations, comprehensively grasping their marketing aspirations and tailoring bespoke sponsorship packages to cater to their precise requisites.
• Craft compelling and tailor‑made sponsorship proposals that effectively showcase the unparalleled advantages of forming partnerships with our expos. These advantages encompass heightened brand visibility, lead generation, and invaluable networking prospects.
• Collaborate closely with the expo management team to ensure the flawless activation and execution of sponsorship agreements. This entails guaranteeing that sponsors attain optimal visibility and a superior return on investment throughout the event.
• Forge close collaboration with internal cross‑functional teams, including Marketing, Events, and PR. This synergy is aimed at harmonizing sponsorship initiatives with overarching marketing strategies and ensuring a coherent brand message across all facets.
• Champion our organization's presence at industry events and conferences, thus engendering and nurturing relationships with potential sponsors and partners.

Skills And Qualifications

• A minimum of 5 years of hands‑on experience in exhibition sponsorship and space selling.
• Must have worked for international exhibitions and shows.
• Must have experience working with Technology Events.
• Possession of a Bachelor's degree in Business, Marketing, Communications, or a related field. An MBA or advanced degree would be a notable advantage.
• Exemplary communication, negotiation, and presentation proficiencies.
• Demonstrated track record in cultivating and maintaining relationships with key stakeholders in the industry.
• Innate self‑motivation, an unwavering commitment to producing results, and the ability to flourish within a fast‑paced and dynamic environment.