Social Media & Content Creation Manager

Confidential Company; Dubai; On-site; AED 240,000 - 360,000; Full time

Job summary

Confidential Company in Dubai seeks a seasoned social media strategist to lead brand growth across channels. You will build strategy, calendars, and campaigns in collaboration with marketing and operations, benchmark aesthetics, and optimize content by performance data.

Responsibilities cover daily content creation, production management, and cross‑functional coordination for launches and promotions. 5–7 years of experience and Arabic language skills preferred; F&B experience a plus.

Qualifications

• 5–7 years of experience in social media/branding roles.
• F&B experience preferred.
• Multi social platform experience.
• Arabic speaker preferred.

Responsibilities

• Build brand social media strategy with benchmark aesthetics and channel mix.
• Prepare monthly content calendars aligned with campaigns and paid ads.
• Analyze performance data to optimize posting times and formats.
• Collaborate with marketing managers and operations to align content with business needs.
• Test new content ideas to increase reach, engagement and conversion.

Skills

Brand strategy

Content calendars

Cross-functional collaboration

Performance analytics

Arabic language

Social media management

Tools

Instagram

TikTok

Facebook

X (Twitter)

Job description

Strategy & Growth

Build brand social media strategy including benchmarking aesthetic direction communication pillars channel mix in collaboration with marketing managers. Prepare monthly content calendars in line with brand marketing plans campaigns collabs and paid social ads. Analyze performance data to optimize content posting times and creative formats – contribute to monthly marketing report. Suggest and test new content ideas to increase reach engagement and conversion. Work closely with the marketing manager and operations team to align content with business needs.

Content Creation

Plan shoot edit and publish daily social-first content photos videos Reels TikToks Stories for both brands. Ensure all content is brand-aligned localized and trend-relevant capturing the unique tone of each brand. Coordinate with internal teams for product launches seasonal campaigns and promotions.

Production

Own the day-to-day management of brand social channels with support from marketing teams Schedule and publish posts with consistency and attention to detail.

Requirements

5–7 years of experience in the role.

F&B Experience preferred.

Multi social media channels, native platforms experience preferred.

Arabic speaker preferred.