Shopper Marketing Account Manager

Xpat Today; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

Xpat Today in Dubai is seeking a Shopper Marketing Senior Account Manager to lead experiential BTL activations and trade marketing for top Middle East brands. You will manage client relationships, translate briefs into creative and strategic campaigns, and coordinate with account teams and design.

The role emphasizes shopper marketing strategy, retail activations, events planning, and delivering results on time and within budget. A fast-paced agency environment and collaboration are essential.

Qualifications

• Experience in shopper/trade marketing within an account management role.
• Ability to develop and execute marketing campaigns.
• Strong communication and collaboration across teams.

Responsibilities

• Strengthen and expand relationships with key clients and stakeholders.
• Take briefs and develop creative/strategic solutions with the team.
• Research marketing facets to support client briefs.
• Contribute strategic input to campaign development for key accounts.
• Communicate goals, timelines and budgets to clients and stakeholders.
• Coordinate cross-department work to aid creative, strategy, POS and premiums.
• Plan and execute events, product launches and brand activations.
• Ensure projects are completed to a high standard.
• Lead and participate in client presentations and briefs.
• Build strong relationships within the team.

Skills

Shopper Marketing

Trade Marketing

Client relationship management

Campaign planning

Job description

Shopper Marketing Senior Account Manager - Experiential BTL activation and Trade Marketing experience

Job Description

About the Company - Our client is seeking a Senior Account Manager to join their dynamic and fast growing marketing agency, driving the development and implementation of marketing strategies for some of the Middle East's leading brands. It's a high-paced, results driven environment that requires a proactive individual, with a positive can-do attitude to manage a portfolio of key accounts and projects with a focus on shopper marketing strategy and retail trade activations.

About the Role

Reporting to the Group Account Director, the key responsibilities of the role include:

• Strengthening and expanding relationships with key clients and stakeholders.
• Taking client briefs and developing creative and strategic solutions, with the support of the Account Directors, Account Managers and design team.
• Researching all facets of marketing to support and assist in the execution of client briefs.
• Assisting the development of key accounts and providing strategic input into campaign development.
• Communicating with clients and internal and external stakeholders the goals of an overall project and ensuring project timelines and budgets are met.
• Trafficking communication through departments to aid the development of creative, strategy, POS, marketing collateral and premiums.
• Plan and execute events, including product launches and brand activations.
• Ensuring jobs are completed to an impeccable standard.
• Leading, assisting and participating in client presentations, responding to briefs, concepts and initiatives.
• Building strong relationships with team members to establish sound working relationships.

Qualifications

To be eligible for the role you must possess some experience in marketing (preferably Shopper Marketing/Trade Marketing) in an Account Manager role. Experience in planning and executing marketing campaigns would be ideal.

Required Skills

We're looking for someone who is positive, passionate and a great communicator. You will be a supportive team member with initiative to drive your accounts and assist your team members when required. You need to have extensive experience with Shopper Marketing, including developing strategies and executing campaigns. Managing events from initiation to completion. Understanding consumer purchasing behavior. There is a great deal of autonomy in the role and to be effective you must be extremely organised, with strong attention to detail and possess the ability to respond quickly, problem solve and prioritise effectively. You must also be able to work collaboratively within a team and across departments as this is something we pride ourselves on to deliver results. The ideal candidate is a dedicated, hardworking individual, who prides themselves on their commitment to excellent client service and is seeking exposure to major brands and campaigns and a supportive team environment.