Senior SFMC Developer - Transformative Journeys & Automation

Strike IT Recruitment Services; Dubai; On-site; AED 300,000 - 540,000; Full time

Job summary

Strike IT Recruitment Services is seeking a Senior Salesforce Marketing Cloud Developer in Dubai to lead and implement large-scale SFMC migrations and enhancements. You will deliver highly personalised customer journeys, manage data assets and integrations, and drive automation across Marketing Cloud components.

The role requires hands-on development and testing, with 5+ years SFMC experience and strong knowledge of Journey Builder, Automation Studio and data models.

Qualifications

• 5+ years' Salesforce Marketing Cloud development experience.
• Strong hands-on experience with Journey Builder and Automation Studio.
• Strong SQL skills within Salesforce Marketing Cloud.
• Strong understanding of Data Extensions, Contact Builder and SFMC data models.
• Experience building and maintaining complex automated email programmes.
• Hands-on experience integrating SFMC using REST APIs and third-party platforms.

Responsibilities

• Assess existing SFMC journeys, automations, email assets, Data Extensions, SQL queries, scripts and integrations impacted by the migration.
• Translate business and technical requirements into scalable and maintainable Salesforce Marketing Cloud solutions.
• Develop and redevelop sophisticated, highly personalised email communications within SFMC.
• Build, configure and optimise customer journeys using Journey Builder.
• Develop and maintain complex workflows and data processes within Automation Studio.
• Build responsive email templates and components using HTML and CSS.
• Develop and support integrations using REST APIs and third-party systems.
• Design and implement data validation, transformation and enrichment processes.
• Work with complex customer data structures, formats and business rules.
• Troubleshoot data quality issues, integration failures, automation errors and processing exceptions.
• Ensure solutions are secure, scalable, maintainable and aligned with the wider SFMC architecture.
• Complete developer testing and support system testing and UAT, including defect resolution.
• Support release planning, deployments, production validation and post-release troubleshooting.
• Maintain clear technical documentation, configuration records and handover documentation.
• Provide regular progress updates and proactively manage technical risks, dependencies and blockers.

Skills

SFMC development

Journey Builder

Automation Studio

SQL

Data Extensions

Contact Builder

SFMC data models

REST APIs

Data transformation

Tools

HTML/CSS

Job description

Strike IT Recruitment Services is seeking a Senior Salesforce Marketing Cloud Developer in Dubai to lead and implement large-scale SFMC migrations and enhancements. You will deliver highly personalised customer journeys, manage data assets and integrations, and drive automation across Marketing Cloud components.

The role requires hands-on development and testing, with 5+ years SFMC experience and strong knowledge of Journey Builder, Automation Studio and data models.