Senior Performance Media Lead

Omnicom Media MENA; United Arab Emirates; On-site; AED 300,000 - 600,000; Full time

Job summary

Omnicom Media Group in the United Arab Emirates is seeking a Performance Manager to drive delivery, optimization, and analysis of digital media across paid channels. You will leverage proprietary tools and leading platforms to deliver data-led insights and measurable outcomes aligned with client objectives.

You will mentor a team of Performance Media Executives, build strong client relationships, and collaborate with internal and external stakeholders to foster growth and innovation.

Qualifications

• Proven hands-on experience across Paid Social, Paid Search, and Programmatic media.
• Strong working knowledge of Google Ads, SA360, DV360, Meta Ads Manager, and analytics tools.
• Ability to translate data into actionable insights and performance-driven strategies.
• Strong analytical, problem-solving, and decision-making skills.
• Experience managing, mentoring, and developing high-performing teams.
• Excellent client-facing, communication, and stakeholder management skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Relevant certifications (Google Ads, Facebook Blueprint) are preferred.
• Fluency in English; Arabic is a plus.

Responsibilities

• Develop, implement, and optimize performance media strategies across Paid Social, Paid Search, and Programmatic—from planning through execution and analysis.
• Own budget management and optimization across performance platforms, ensuring efficient spend aligned with client KPIs and goals.
• Lead, mentor, and develop a team of Performance Media Executives, maintaining high standards of delivery and reporting.
• Build and maintain strong client relationships, acting as a trusted advisor on strategy, innovation, and best practices.
• Identify and test new technologies, betas, and platform capabilities to drive better outcomes.
• Deliver training sessions for junior team members and foster wider agency upskilling.
• Collaborate with internal stakeholders, operations, and external vendors to ensure seamless campaigns.
• Stay up to date with industry trends and integrate new opportunities into media plans.
• Support revenue growth and new business initiatives for the Performance Media division.
• Lead onboarding processes for new clients and provide performance narratives for QBRs.
• Lead cross-functional digital initiatives such as attribution modeling and data partnerships.

Skills

Paid Social

Paid Search

Programmatic

Google Ads

SA360

DV360

Meta Ads Manager

Analytics

Data-driven insights

Client management

Mentoring teams

English fluency

Arabic a plus

Job description

Omnicom Media Group in the United Arab Emirates is seeking a Performance Manager to drive delivery, optimization, and analysis of digital media across paid channels. You will leverage proprietary tools and leading platforms to deliver data-led insights and measurable outcomes aligned with client objectives.

You will mentor a team of Performance Media Executives, build strong client relationships, and collaborate with internal and external stakeholders to foster growth and innovation.