Senior Marketing Campaigns Lead - Multi-Channel, Abu Dhabi

AimGulf; Abu Dhabi; On-site; AED 180,000 - 240,000; Part time

Job summary

TASC, based in Abu Dhabi, is seeking an experienced Marketing Campaigns Manager to lead planning, execution, and optimization of integrated marketing initiatives.

The candidate will bring 7–9 years of CRM, email marketing, customer segmentation, and brand management expertise to drive growth and revenue across digital, email, social, and events. This contract role involves cross-functional collaboration and budget oversight to maximize ROI.

Qualifications

• 7–9 years of marketing campaign management experience.
• Proven CRM, email marketing, and customer segmentation expertise.
• Solid background in brand management and marketing communications.

Responsibilities

• Develop and execute end-to-end marketing campaign plans across multiple channels (digital, email, social, events).
• Design and manage CRM strategies, email programs, and customer segmentation models to maximize engagement.
• Establish and maintain brand guidelines; create cohesive marketing communications across all touchpoints.
• Manage campaign budgets, forecast spend, and coordinate with external agencies to ensure on-time delivery.
• Collaborate with cross-functional teams to align objectives and deliverables.
• Conduct market research and competitor analysis to identify trends and optimization opportunities.
• Oversee social media content development and community engagement.
• Monitor performance metrics and prepare actionable reports for senior leadership.
• Refine processes, tools, and workflows to improve ROI.

Skills

CRM platforms

Market research

Competitor analysis

Social media

Campaign reporting

Marketing automation

Analytics

Paid media

Education

Bachelor's degree in Marketing/Business

Master's degree (MBA/MSc in Marketing)

Job description

TASC, based in Abu Dhabi, is seeking an experienced Marketing Campaigns Manager to lead planning, execution, and optimization of integrated marketing initiatives.

The candidate will bring 7–9 years of CRM, email marketing, customer segmentation, and brand management expertise to drive growth and revenue across digital, email, social, and events. This contract role involves cross-functional collaboration and budget oversight to maximize ROI.