Senior FMCG Merchandiser – Shelf Master, UAE Modern Trade

Gulfa Mineral Water and Processing Industries LLC; Dubai; On-site; AED 47,000 - 69,000; Full time

Job summary

Gulfa Mineral Water and Processing Industries LLC in Dubai seeks an experienced Merchandiser to manage daily store visits, ensure optimal shelf presentation, and execute planograms across supermarkets and outlets.

You will monitor stock, coordinate replenishments, and support promotional campaigns, while maintaining brand standards and effective in-store visibility. UAE experience preferred; immediate joiners favored.

Qualifications

• Minimum 4 years of merchandising experience in FMCG, preferably beverages, bottled water, food, or consumer products.
• Strong experience handling supermarkets, hypermarkets, groceries, and modern trade outlets.
• Good knowledge of UAE retail markets and merchandising practices.
• Strong understanding of shelf management, product visibility, planograms, stock rotation, FIFO/FEFO, and POSM.
• Good communication and interpersonal skills.
• Ability to work independently and manage multiple outlets efficiently.
• Physically fit and willing to travel between outlets daily.
• UAE experience is highly preferred.
• Immediate joiners will be given preference.

Responsibilities

• Visit assigned supermarkets, hypermarkets, groceries, and retail outlets as per the daily route plan.
• Ensure products are properly displayed, arranged, and available on shelves.
• Maintain agreed planograms, shelf share, visibility, and brand standards.
• Check stock availability and coordinate with the Sales team for replenishment.
• Monitor product expiry dates and follow FIFO/FEFO practices.
• Ensure proper price tags, promotional materials, POSM, and promotional displays are available.
• Identify out-of-stock situations and report them immediately.
• Monitor competitor pricing, promotions, displays, and market activities.
• Build strong working relationships with store supervisors and outlet staff.
• Support new product launches, promotions, and seasonal campaigns.
• Submit daily outlet visit and merchandising reports with required photos.
• Ensure damaged or expired products are reported and handled according to company procedures.

Skills

FMCG Merchandising

Retail Execution

Modern Trade

Shelf Management

Stock Rotation

Planogram Implementation

POSM

Product Visibility

Outlet Management

Reporting

Job description

Gulfa Mineral Water and Processing Industries LLC in Dubai seeks an experienced Merchandiser to manage daily store visits, ensure optimal shelf presentation, and execute planograms across supermarkets and outlets.

You will monitor stock, coordinate replenishments, and support promotional campaigns, while maintaining brand standards and effective in-store visibility. UAE experience preferred; immediate joiners favored.