Sales Manager - WECA Region

Asbis Middle East; United Arab Emirates; On-site; AED 180,000 - 360,000; Full time

Benefits offered by this job

Professional development

International opportunities

Attractive remuneration

Employee gifts & awards

Product discounts

Job summary

Asbis Middle East is seeking a seasoned regional sales professional to drive channel strategies and grow the partner ecosystem across the United Arab Emirates. The role emphasizes distributor and reseller management, revenue growth, and cross-functional collaboration with marketing and product teams.

The ideal candidate has 5-7 years in IT or consumer electronics sales, strong negotiation and presentation skills, and willingness to travel within the region.

Qualifications

• 5-7 years of experience in sales, key account management, or business development within IT, peripherals, AV or consumer electronics industries.
• Proven experience managing distributors, resellers, retail partners, system integrators, or enterprise accounts.
• Strong understanding of channel sales, retail environments, and e-commerce ecosystems.
• Demonstrated ability to drive revenue growth and achieve sales targets.
• Experience with workspace solutions, collaboration technologies, peripherals, gaming accessories, audio solutions, or related product categories is highly preferred.

Responsibilities

• Execute regional sales strategies and business plans across assigned territories.
• Drive sell-in and sell-out performance through partner engagement promotions and marketing initiatives.
• Build and manage relationships with key distributors, retailers, system integrators, resellers, and end-user customers.
• Deliver sales presentations, product training sessions, and partner enablement programs.
• Develop new business opportunities and expand the partner ecosystem across the region.
• Support pricing, forecasting, tender participation, and project management activities.
• Collaborate with internal teams to ensure effective execution and customer satisfaction.
• Represent the company at industry events, exhibitions, and partner meetings.

Skills

Channel sales

Distributor management

Reseller management

Retail partnerships

Sales targets

Negotiation

Presentation skills

Relationship management

English fluency

Job description

Key Responsibilities

• Execute regional sales strategies and business plans across assigned territories
• Drive sell-in and sell-out performance through partner engagement promotions and marketing initiatives
• Build and manage relationships with key distributors retailers system integrators resellers and end-user customers
• Deliver sales presentations product training sessions and partner enablement programs
• Develop new business opportunities and expand the partner ecosystem across the region
• Support pricing forecasting tender participation and project management activities
• Collaborate closely with internal teams to ensure effective execution and customer satisfaction
• Represent the company at industry events exhibitions and partner meetings

Benefits & Rewards

• Opportunity to work for a financially strong fast-growing multinational company
• Constant interaction with global teams of professionals
• International career opportunities
• Access to continuous professional development training certification programs events and team buildings
• Attractive remuneration package
• Life events gifts corporate presents and awards years of service bonuses
• Special prices for the Company products

Requirements

• 5-7 years of experience in sales, key account management, or business development within IT, peripherals, AV or consumer electronics industries
• Proven experience managing distributors, resellers, retail partners, system integrators, or enterprise accounts
• Strong understanding of channel sales, retail environments, and e-commerce ecosystems
• Demonstrated ability to drive revenue growth and achieve sales targets
• Experience with workspace solutions, collaboration technologies, peripherals, gaming accessories, audio solutions, or related product categories is highly preferred
• Strong negotiation, presentation, and relationship management skills
• Ability to communicate effectively with both commercial and technical stakeholders
• Fluent English is required. French and/or Arabic would be a strong advantage
• Willingness to travel across the assigned region