Regional Marketing Manager, Middle East Growth

AVI-SPL, Inc.; Dubai; On-site; AED 240,000 - 420,000; Full time

Benefits offered by this job

Medical benefits

Paid holidays and PTO

Job summary

AVI-SPL, Inc. is seeking a seasoned Field Marketing Manager to lead regional marketing initiatives across the Middle East. You will partner with regional sales leaders, global teams, partners, and agencies to develop and execute integrated programs that drive demand, pipeline growth, and revenue.

The role blends strategic planning with hands-on execution and data-driven optimization. The ideal candidate has 5+ years in B2B marketing, strong leadership, budget management, and deep knowledge of

Qualifications

• 5+ years of B2B marketing experience, preferably in technology, IT services, or related industry.
• Demonstrated experience developing and executing integrated marketing campaigns that drive demand generation and pipeline growth.
• Strong project management and organisational skills with ability to manage multiple priorities.
• Excellent communication and stakeholder management skills, with experience collaborating across regional and global teams.
• Experience managing marketing budgets and measuring campaign effectiveness through reporting and analysis.
• Strong understanding of digital marketing channels, content marketing, social media, and lead generation best practices.

Responsibilities

• Develop and execute regional marketing strategies and annual marketing plans aligned with global business objectives.
• Create and manage integrated marketing campaigns designed to support lead generation, pipeline growth, and revenue objectives.
• Plan, coordinate, and oversee regional events, trade shows, customer engagements, and marketing programs from concept through execution.
• Support the regional delivery of global campaigns and initiatives, ensuring relevance and effectiveness within local markets.
• Develop and manage marketing content and collateral, including presentations, case studies, brochures, proposals, email campaigns, and other materials.
• Coordinate with internal stakeholders and external agencies to create assets that align with AVI-SPL brand standards.
• Manage and execute regional social media activities while supporting distribution of global content.
• Provide ongoing oversight of regional presentation materials and marketing resources to ensure messaging consistency.
• Support strategic development and optimization of regional website content and digital experiences.
• Develop and maintain relationships with key industry partners, vendors, and service providers.
• Support regional public relations activities and media opportunities with global teams.
• Manage regional marketing budgets and activities with focus on ROI and operational efficiency.
• Track, measure, and report on campaign performance, event outcomes, social media activity, partnerships, and key metrics.
• Support delivery and management of regional partner marketing programs and initiatives.
• Maintain compliance with company policies, processes, and quality management standards.
• Perform additional tasks and projects as required.

Education

Bachelor's degree in Marketing, Communications, Business, or a related discipline

Job description

AVI-SPL, Inc. is seeking a seasoned Field Marketing Manager to lead regional marketing initiatives across the Middle East. You will partner with regional sales leaders, global teams, partners, and agencies to develop and execute integrated programs that drive demand, pipeline growth, and revenue.

The role blends strategic planning with hands-on execution and data-driven optimization. The ideal candidate has 5+ years in B2B marketing, strong leadership, budget management, and deep knowledge of