Real Estate Social Media Specialist – Abu Dhabi (On‑Site)

Property Shop Investment LLC (PSI); Abu Dhabi; On-site; AED 89,000 - 156,000; Full time

Job summary

Property Shop Investment LLC (PSI) in Abu Dhabi is seeking a Social Media Marketing Specialist to grow the company’s presence across platforms. The role involves planning content calendars, creating campaigns to promote properties and services, and collaborating with Marketing, Sales and Listing teams to ensure consistent messaging.

You will monitor performance with analytics, respond to audience inquiries, support lead generation, and stay current with real estate social media trends and best

Qualifications

• Experience developing social media strategies and executing campaigns.
• Strong content creation skills for multiple platforms.
• Excellent communication and collaboration with cross-functional teams.
• Experience using social media analytics tools to optimize performance.
• Knowledge of UAE real estate marketing is a plus.
• Familiarity with Canva or Adobe Creative Cloud is beneficial.
• Bachelor’s degree in Marketing, Communications, or related field, or practical equivalent.
• On-site work in Abu Dhabi and ability to manage multiple campaigns.

Responsibilities

• Plan social media calendars and develop campaigns to promote properties and services.
• Monitor performance metrics and optimize content based on analytics.
• Collaborate with Marketing, Sales, and Listing teams to ensure consistent messaging.
• Respond to audience inquiries and support lead generation initiatives.
• Stay updated on social media trends and best practices in real estate.

Skills

Social media marketing

Content creation

Communication

Analytics tools

Campaign planning

Team collaboration

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Meta Business Suite

Instagram Insights

LinkedIn Analytics

Job description

Property Shop Investment LLC (PSI) in Abu Dhabi is seeking a Social Media Marketing Specialist to grow the company’s presence across platforms. The role involves planning content calendars, creating campaigns to promote properties and services, and collaborating with Marketing, Sales and Listing teams to ensure consistent messaging.

You will monitor performance with analytics, respond to audience inquiries, support lead generation, and stay current with real estate social media trends and best