Dubai Real Estate Social Media Strategist

PSI Real Estate; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

Property Shop Investment (PSI) in Dubai is seeking a Social Media Specialist to manage PSI’s channels, plan, create, and schedule content that highlights properties, services, and market updates.

The role requires real estate sector experience and collaboration with sales and marketing to ensure messaging aligns with listings, promotions, and brand initiatives, while monitoring engagement and analytics.

Qualifications

• Strong skills in Social Media Marketing and Content Creation for real estate campaigns.
• Solid Digital Marketing and Campaign planning abilities with performance tracking.
• Excellent written and visual communication to convey property info clearly.
• Experience in UAE real estate market, especially Dubai, with local trends/regulations.
• Proficiency with social media management and analytics tools (Meta, Instagram Insights, LinkedIn, TikTok).

Responsibilities

• Plan, create, and schedule content highlighting properties and services.
• Develop and execute social media campaigns.
• Monitor engagement and analytics to optimize performance.
• Collaborate with sales and marketing for aligned messaging.
• Respond to inquiries and manage online communities.
• Maintain a professional brand voice across platforms.
• Stay current with social media trends.
• Coordinate with teams on listings, promotions, and branding.

Skills

Social Media Marketing

Content Creation

Digital Marketing

Campaign Planning

Audience Targeting

Performance Tracking

Communication Skills

UAE Real Estate

Social Media Tools

Attention to Detail

Team Collaboration

Education

Bachelor in Marketing

Tools

Meta Business Suite

Instagram Insights

LinkedIn

TikTok

Scheduling Platforms

Job description

Property Shop Investment (PSI) in Dubai is seeking a Social Media Specialist to manage PSI’s channels, plan, create, and schedule content that highlights properties, services, and market updates.

The role requires real estate sector experience and collaboration with sales and marketing to ensure messaging aligns with listings, promotions, and brand initiatives, while monitoring engagement and analytics.