Marketing Partnerships & Community Manager

EMCD; Dubai; Remote; AED 350,000 - 550,000; Full time

Job summary

EMCD, a distributed fintech product company, is seeking a leader to shape and grow our employer brand so that employees feel proud to be part of EMCD and candidates dream of joining us.

Based in a global team, you will launch ambassador programs, collaborate with influencers, and drive incentive-driven campaigns while coordinating with regional communities and investors. This role focuses on building a scalable ecosystem through partnerships and events.

Qualifications

• At least 13 years of experience working with communities, ambassador programs or ecosystems in Web3.
• Strong understanding of crypto community culture and behavioral patterns.
• Ability to launch initiatives in environments with limited or undefined processes.
• Strong negotiation skills and the ability to build long-term partnerships.
• Understanding of incentive-driven systems including tokens, rewards, ranks and contribution models.
• Experience working with cross-functional teams across community, marketing and product.

Responsibilities

• Launching and managing ambassador programs, community initiatives and special campaigns.
• Developing the ecosystem growth strategy through ambassadors, partners, influencers, and local hubs.
• Managing content-driven and educational projects including events, learning programs and activation campaigns.
• Coordinating regional representatives, key opinion leaders and local communities.
• Designing incentive mechanisms, gamification and participant motivation systems.
• Organizing special events, hackathons, grant programs, offline meetups, tours and collaborations.
• Managing partnerships with funds, protocols, exchanges, ecosystems, communities and media.
• Monitoring community metrics and performance of ambassador initiatives including growth, retention and conversion.
• Managing budgets, timelines, risks and overall quality of execution.
• Leading communication with stakeholders and investors.

Skills

Web3 communities

Crypto culture

Initiative launching

Negotiation

Incentive systems

Cross-functional collaboration

Community marketing

Product collaboration

Job description

EMCD is an international fintech product company. Our distributed team works from all over the world and were looking for someone who will shape and grow our employer brand so that employees feel proud to be part of EMCD and candidates dream of joining us.

Responsibilities

• Launching and managing ambassador programs community initiatives and special campaigns.
• Developing the ecosystem growth strategy through ambassadors partners influencers and local hubs.
• Managing content-driven and educational projects including events learning programs and activation campaigns.
• Coordinating regional representatives key opinion leaders and local communities.
• Designing incentive mechanisms gamification and participant motivation systems.
• Organizing special events hackathons grant programs offline meetups tours and collaborations.
• Managing partnerships with funds protocols exchanges ecosystems communities and media.
• Monitoring community metrics and the performance of ambassador initiatives including growth retention and conversion.
• Managing budgets timelines risks and overall quality of execution.
• Leading communication with stakeholders and investors.

Requirements

• 13 years of experience working with communities ambassador programs or ecosystems in Web3.
• Strong understanding of crypto community culture and behavioral patterns.
• Ability to launch initiatives in environments with limited or undefined processes.
• Strong negotiation skills and the ability to build long-term partnerships.
• Understanding of incentive-driven systems including tokens rewards ranks and contribution models.
• Experience working with cross-functional teams across community marketing and product.

Challenges

• Difficulty in measuring ROI as the impact of initiatives is often delayed.
• Constant switching between strategic work and hands-on execution.
• The need to continuously adapt mechanics to market conditions and emerging trends.
• High competition among Web3 ecosystems for ambassadors and audience attention.