Marketing Manager - B2B Trading Platform/ SaaS

Client of Michael Page; Dubai; On-site; AED 150,000 - 270,000; Full time

Job summary

Client of Michael Page is seeking a proactive marketing lead to own the outbound stack, drive lead-generation data and sequences, and oversee LinkedIn automation for both buyers and suppliers.

You will manage the SEO agency, review all deliverables against briefs, and craft emails, LinkedIn posts, case studies, and one-pagers. The role includes running the GITEX Global stand, pre-booked meetings, sourcing trips, and weekly reporting to Management.

Responsibilities

• Own the outbound stack and lead-generation data / sequences.
• Oversee LinkedIn automation and optimize outreach campaigns.
• Coordinate with the SEO agency and other agencies against briefs.
• Review all deliverables and ensure quality.
• Own platform messaging for Buyers and Suppliers pages and related markets.
• Lead content creation: emails, LinkedIn posts, one-pagers, case studies.
• Support events including the GITEX Global stand and pre-booked meetings.
• Coordinate sourcing trips and partner with junior trading managers for pipeline handover.
• Report weekly progress to Management and manage follow-ups within 24 hours.

Job description

Job Description

• Own the outbound stack
• lead-generation data and sequences
• LinkedIn automation
• Aimfox AI cold calling scripts and lists
• Manage the SEO agency and any other agencies against written briefs with acceptance criteria
• Review all deliverables
• Own the platform messaging
• For Buyers and For Suppliers pages
• category and market pages
• explainer video placement
• conversion to enquiry
• Write Emails
• LinkedIn posts
• one-pagers
• case studies
• the weekly buyer offer email template
• Run the CEO s LinkedIn and the company page as a channel
• Own events
• GITEX Global stand
• pre-booked meetings
• follow-up supplier dinners
• sourcing trips
• Build the marketing-to-pipeline handover with the junior trading managers so every reply is worked within 24 hours
• Report weekly to the Management on progress