Marketing Manager - B2B Trading Platform/ SaaS

Michael Page; Dubai; On-site; AED 250,000 - 400,000; Full time

Job summary

Michael Page is recruiting a Marketing Manager for a new UAE-based B2B trading platform focused on electronics and gaming. You will own the outbound stack, manage SEO, and lead content across emails, LinkedIn, and buyer/supplier pages to boost enquiries.

You will run CEOs social channels, coordinate events including GITEX Global, and ensure fast follow-up on every lead. English fluency and 5+ years in B2B marketing are required.

Qualifications

• 5+ years in B2B marketing with hands-on 360 experience.
• Good command of English.
• Has managed an SEO or performance agency and can assess deliverables.
• Comfortable with data: reads deliverability, conversion and attribution numbers and acts on them.

Responsibilities

• Own the outbound stack: lead-generation data and sequences, LinkedIn automation.
• Manage the SEO agency and review all deliverables.
• Own the platform messaging and pages for buyers/suppliers; drive conversions.
• Write emails, LinkedIn posts, case studies, and weekly buyer offers.
• Run the CEO's LinkedIn and the company page as a channel.
• Own events such as GITEX Global, supplier dinners and sourcing trips.
• Build marketing-to-pipeline handover with junior trading managers; ensure replies within 24 hours.
• Report progress weekly to Management.

Skills

B2B marketing

360 marketing

SEO management

Data analytics

Tools

LinkedIn automation

AI scripts

Job description

• B2B Trading Platform
• Reporting to CEO with Full Marketing Ownership

About Our Client

Our client is a newly establish B2B Trading Platform focusing on Electronics and Gaming.

While they have been founded recently, the CEO has over a decade of experience trading such products globally and the company has experienced a positive start since launch!

They are now expanding the team and looking for a Marketing Manager to support on 360 initiatives, from leads gen to communications and offline.

Job Description

• Own the outbound stack: lead-generation data and sequences, LinkedIn automation (Aimfox), AI cold calling scripts and lists.
• Manage the SEO agency and any other agencies against written briefs with acceptance criteria. Review all deliverables.
• Own the platform: messaging, For Buyers and For Suppliers pages, category and market pages, explainer video placement, conversion to enquiry.
• Write: Emails, LinkedIn posts, one-pagers, case studies, the weekly buyer offer email template.
• Run the CEO's LinkedIn and the company page as a channel.
• Own events: GITEX Global (stand, pre-booked meetings, follow-up), supplier dinners, sourcing trips.
• Build the marketing-to-pipeline handover with the junior trading managers so every reply is worked within 24 hours.
• Report weekly to the Management on progress.

The Successful Applicant

• 5+ years in B2B marketing with hands-on 360 experience
• Good command of English
• Has managed an SEO or performance agency and can assess deliverable.
• Comfortable with data: reads deliverability, conversion and attribution numbers and acts on them.

What's On Offer

Be the pioneer of the company on the Marketing front!

Contact: Antoine Ratajczak

Quote job ref: JN-102026-7129905