Marketing Manager

Mummazone; Dubai; On-site; AED 300,000 - 420,000; Full time

Job summary

Mummazone in Dubai is seeking a strategic Marketing Manager to lead marketing operations for 20+ international brands in the mother, baby and childcare sectors. You will shape brand strategy, oversee digital marketing, events and team leadership while collaborating with brand partners, sales teams and external agencies.

The role requires strong commercial acumen, a track record in FMCG or retail marketing, and the ability to drive growth in a fast-paced environment through innovative campaigns

Qualifications

• Experience leading marketing for multiple brands, preferably in FMCG/retail or distribution.
• Strong leadership to mentor and develop marketing teams.
• Proven ability to plan, execute, and measure integrated marketing campaigns.

Responsibilities

• Develop and implement marketing strategies across 20+ international brands.
• Serve as primary contact for international brand principals, managing communications and plans.
• Lead, mentor, and manage a team of marketing executives with effective task allocation.
• Plan and execute events, exhibitions, trade shows, product launches, and brand activations.
• Oversee digital marketing, social media, influencer collaborations, and integrated campaigns.
• Maintain brand positioning per international guidelines and collaborate with sales teams.
• Coordinate with external agencies, suppliers, and stakeholders for timely execution.
• Prepare and manage marketing budgets, calendars, and promotions.
• Monitor campaign ROI and present performance reports to management.
• Collaborate with brand partners to drive visibility and business growth.

Skills

Marketing management

Brand leadership

Digital marketing

Event planning

Brand activation

Team leadership

Brand management

Stakeholder management

Strategic planning

Commercial acumen

Education

Bachelor's degree in Marketing or related field

Job description

Mummazone is seeking a strategic, creative, and results-oriented Marketing Manager to lead marketing operations across its portfolio of more than 20 international brands within the mother, baby, and childcare industry. This is an excellent opportunity for an experienced marketing professional who can manage multiple brands while driving business growth through innovative marketing initiatives. The successful candidate will oversee brand strategy, digital marketing, event management, and team leadership while collaborating closely with international brand partners, sales teams, and external agencies. Strong commercial awareness and the ability to deliver results in a fast-paced environment are essential for this role.

Key Responsibilities

• Develop and implement comprehensive marketing strategies across a portfolio of 20+ international brands.
• Serve as the primary point of contact for international brand principals, managing communications, approvals, marketing plans, and brand requirements.
• Lead, mentor, and manage a team of marketing executives, ensuring effective task allocation and performance.
• Plan and execute events, exhibitions, trade shows, product launches, and brand activation campaigns.
• Oversee digital marketing initiatives, social media activities, influencer collaborations, and integrated marketing campaigns.
• Maintain consistent brand positioning in accordance with international brand guidelines.
• Collaborate closely with sales and commercial teams to enhance brand visibility and support business growth.
• Prepare and manage marketing budgets, campaign calendars, and promotional activities.
• Monitor campaign performance, evaluate return on investment (ROI), and present regular performance reports to management.
• Coordinate with external agencies, suppliers, and other stakeholders to ensure timely execution of marketing projects.

Requirements

• Proven experience in marketing management, preferably within FMCG, retail, or distribution.
• Strong leadership experience with the ability to manage, mentor, and develop marketing teams.
• Experience managing multiple brands and working with international brand principals.
• Demonstrated experience in event planning, exhibitions, and brand activation campaigns.
• Excellent strategic planning, organizational, and project management skills.
• Strong understanding of digital marketing, brand management, and consumer behavior.
• Excellent communication, presentation, and stakeholder management skills.
• Ability to multitask, prioritize responsibilities, and perform effectively in a fast-paced environment.
• Strong knowledge of:
  • Brand management, digital marketing, and integrated marketing campaigns.
  • Event management, exhibitions, and product launch strategies.
  • Marketing analytics, consumer behavior, budgeting, and campaign performance measurement.
• Bachelor's Degree in Marketing, Business Administration, Communications, or a related field