Marketing Manager

PlaceUp; Dubai; On-site; AED 180,000 - 280,000; Full time

Job summary

PlaceUp in Dubai seeks an experienced Marketing Manager to lead marketing strategies, campaigns and brand development across multiple brands, combining strategic thinking with hands-on execution.

You will plan and run integrated campaigns, oversee digital marketing and content, manage budgets and agencies, and lead a small team to deliver measurable growth.

Qualifications

• Bachelor’s degree in Marketing or related field.
• Minimum 2 years in a Marketing Manager role with team leadership.
• Strong digital marketing knowledge across social media and online advertising.
• Experience handling budgets, agencies, and multiple projects simultaneously.
• Excellent written and spoken English.
• Experience with multiple brands or distributors is a plus.

Responsibilities

• Develop and execute marketing strategies aligned with business objectives.
• Plan and manage integrated marketing campaigns, product launches, and promotional activities.
• Oversee brand positioning, content, social media, digital marketing and advertising.
• Coordinate trade marketing initiatives and support distributors, retailers, and partners.
• Manage marketing calendars, budgets, timelines and deliverables.
• Lead events, exhibitions, influencer partnerships, and PR activities.
• Conduct market research and competitive analysis to identify growth opportunities.
• Manage external agencies, suppliers and creative partners.
• Lead and develop the marketing team across departments.
• Monitor campaign performance, KPIs and ROI to improve results.

Skills

Brand management

Digital marketing

Leadership

Strategic planning

English communication

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Social media advertising

CRM tools

Job description

Job Description:

Job Summary

We are looking for an experienced, hands-on Marketing Manager to lead marketing strategies, campaigns, and brand development across multiple brands.

The ideal candidate should combine strategic thinking with strong execution skills, managing marketing initiatives from planning through delivery while supporting brand awareness, consumer engagement, and sales growth.

Key Responsibilities

• Develop and execute marketing strategies aligned with business objectives and brand priorities.
• Plan and manage integrated marketing campaigns, product launches, and promotional activities.
• Oversee brand positioning, content development, social media, digital marketing, and advertising.
• Coordinate trade marketing initiatives and support distributors, retailers, and business partners.
• Manage marketing calendars, budgets, timelines, and campaign deliverables.
• Lead events, exhibitions, influencer partnerships, and PR activities.
• Conduct market research and competitor analysis to identify growth opportunities.
• Manage external agencies, suppliers, and creative partners.
• Lead and develop the marketing team, ensuring effective collaboration across departments.
• Monitor campaign performance, marketing KPIs, and ROI to improve results.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum 2 years of experience in a Marketing Manager role, with proven team leadership or resource coordination experience.
• Strong background in brand management, marketing campaigns, and product launches.
• Good knowledge of digital marketing, including social media, content creation, and online advertising.
• Experience managing marketing budgets, agencies, and multiple projects simultaneously.
• Strong leadership, communication, organizational, and analytical skills.
• Proven ability to translate marketing strategies into actionable plans and measurable results.
• Proficiency in English, both written and spoken.
• Experience working with multiple brands, distributors, or retail partners is an advantage.

Requirements: