Marketing Lead: Brand, Performance & Growth Strategy

Tanqeeb

Abu Dhabi

On-site

AED 300,000 - 520,000

Full time

14 days+
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Job summary

Kavak seeks a dynamic marketing leader to own GCC initiatives, integrating brand, performance, and strategy across online and offline campaigns. You will manage key agency relationships and align investments with business impact to fuel growth in a fast-moving market.

The role demands cross-functional collaboration, strategic thinking, and a growth mindset to stay ahead of competitors and pivot as needed.

Qualifications

  • Bachelor's degree in Marketing, Media and/or Social Media required.
  • 3–5 years of experience running online, offline, and multimedia marketing campaigns.
  • Strong attention to detail with rigorous campaign execution and AI reporting.
  • Market-savvy with understanding of consumer behavior and competitive dynamics.

Responsibilities

  • Campaign Leadership: create, lead, and execute integrated marketing campaigns across online and offline channels.
  • Channel Partnerships: identify, build, and manage strategic channel partnerships to expand reach and value.
  • Media Agency Management: coordinate and oversee media agency efforts end-to-end including planning and optimization.
  • Cross-Functional Collaboration: work with Strategy to allocate marketing funds and assess impact.
  • Upper-Funnel Growth: develop and lead brand awareness and consideration initiatives with measurable downstream impact.
  • Market Intelligence: conduct competitive analysis to keep Kavak's proposition sharp.

Skills

Campaign management
Cross-functional collaboration
Strategic thinking
Growth mindset
Agility

Education

Bachelor's degree in Marketing/Media/Social Media

Tools

GA4/Analytics
Looker Studio/Power BI
Meta Ads Manager
Google Ads
TikTok Ads Manager
Programmatic/DSP platforms
HubSpot / Salesforce Marketing Cloud
Asana / Monday.com / Trello
Canva / Adobe Creative Suite / Figma
SEMrush / Similarweb
Google Workspace / Slack

Job description

Kavak seeks a dynamic marketing leader to own GCC initiatives, integrating brand, performance, and strategy across online and offline campaigns. You will manage key agency relationships and align investments with business impact to fuel growth in a fast-moving market.

The role demands cross-functional collaboration, strategic thinking, and a growth mindset to stay ahead of competitors and pivot as needed.

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