Marketing Lead: AI for Enterprise Growth & Partnerships

Client of Salt; Dubai; On-site; AED 250,000 - 420,000; Full time

Job summary

Client of Salt is seeking a Marketing Lead in Dubai to build and run marketing across brand, product marketing, demand generation, content and partnerships. You will turn complex AI enterprise technology into a clear business story and generate qualified opportunities.

This is a hands-on role with priorities, copywriting, campaigns and measurement expected. You will own the marketing strategy, messaging, campaigns and external visibility, collaborating with founders, sales and product teams to

Qualifications

• Experience owning marketing for a B2B technology company, ideally in AI or enterprise software.
• Track record turning marketing activity into qualified sales opportunities.
• Strong product marketing skills and ability to explain technical products in clear business language.
• Excellent English writing and editorial judgment.
• Practical experience with content, campaigns, CRM tools and marketing analytics.

Responsibilities

• Own the marketing strategy, calendar and budget, aligning activities with business priorities.
• Develop positioning and messaging for products, starting with retail, logistics and warehousing.
• Lead the website, brand and sales materials to maintain a clear, consistent story.
• Build campaigns combining content, events and partner activity.
• Turn deployments into case studies, demos and industry materials.
• Manage visibility through LinkedIn, media relations, speaking opportunities and awards.
• Collaborate with events and enablement for conferences, webinars and educational programs.
• Establish lead handoffs with sales and track pipeline conversion and CAC.

Skills

B2B marketing

Content marketing

Campaign management

Messaging & positioning

English writing

CRM tools

Marketing analytics

Budget management

Education

Bachelor's in Marketing/Business

Tools

CRM tools

Content management systems

Marketing analytics tools

Job description

Client of Salt is seeking a Marketing Lead in Dubai to build and run marketing across brand, product marketing, demand generation, content and partnerships. You will turn complex AI enterprise technology into a clear business story and generate qualified opportunities.

This is a hands-on role with priorities, copywriting, campaigns and measurement expected. You will own the marketing strategy, messaging, campaigns and external visibility, collaborating with founders, sales and product teams to