Marketing Executive

Shangri-La Group; Dubai; On-site; AED 120,000 - 180,000; Full time

Benefits offered by this job

Competitive benefits

Recognition programs

Colleague stay/travel perks

Job summary

Shangri-La Dubai is seeking a creative, driven Marketing Executive to support integrated marketing and communications initiatives that strengthen the hotel's brand presence and drive business across rooms, restaurants, events, spa, and lifestyle experiences.

You will develop content, manage social media, plan campaigns, and collaborate with internal teams and external partners to bring the Shangri-La brand to life through storytelling and engaging guest experiences across multiple channels.

Qualifications

• Experience in marketing, social media, content creation, or public relations in hospitality or luxury brands.
• Strong copywriting and storytelling capabilities with attention to detail.
• Fluency in English; additional languages a plus.

Responsibilities

• Develop engaging content for social media, digital platforms, email marketing, and promos.
• Manage the hotel's social media channels with planning, community management, and performance monitoring.
• Support planning and execution of integrated marketing campaigns, seasonal promotions, brand activations, and events.
• Coordinate marketing collateral, website updates, digital assets, and brand communications to Shangri-La standards.
• Assist with public relations by liaising with media, agencies, and partners to maximise exposure.
• Support photoshoots, video productions, influencer visits, and content creation initiatives.
• Monitor campaign performance and prepare reports and insights for business decisions.
• Collaborate with internal departments to identify promotional opportunities and deliver impactful marketing.

Skills

Marketing

Hospitality branding

Digital communications

Copywriting

Content creation

Social media management

Analytical mindset

English fluency

Tools

Adobe Creative Suite

Canva

Content Management Systems

Photo/Video editing

Job description

Find Your Shangri-La in Shangri-LaShangri-La Dubai is a luxurious urban sanctuary where modern energy meets timeless hospitality. With panoramic views of the Burj Khalifa and Dubai’s glittering skyline, every visit becomes an unforgettable experience.

Shangri-La Dubai is seeking a creative, driven, and detail-oriented Marketing Executive to support the execution of integrated marketing and communications initiatives that strengthen the hotel's brand presence and drive business across rooms, restaurants, events, spa, and lifestyle experiences.

In this role, you will be involved in content creation, social media management, public relations, digital marketing, campaign execution, and brand activations. Working closely with internal teams and external partners, you will help bring the Shangri-La brand to life through engaging storytelling, innovative campaigns, and meaningful guest engagement across multiple channels.

About The Role

Shangri-La Dubai is seeking a creative, driven, and detail-oriented Marketing Executive to support the execution of integrated marketing and communications initiatives that strengthen the hotel's brand presence and drive business across rooms, restaurants, events, spa, and lifestyle experiences.

Key Responsibilities

• Develop engaging content for social media, digital platforms, email marketing, and promotional campaigns.
• Manage the hotel's social media channels, including content planning, community management, and performance monitoring.
• Support the planning and execution of integrated marketing campaigns, seasonal promotions, brand activations, and events.
• Coordinate marketing collateral, website updates, digital assets, and brand communications, ensuring consistency with Shangri-La brand standards.
• Assist with public relations initiatives by liaising with media, influencers, agencies, and strategic partners to maximise brand exposure.
• Support photoshoots, video productions, influencer visits, and content creation initiatives.
• Monitor campaign performance and prepare reports, presentations, and marketing insights to support business decisions.
• Work closely with internal departments to identify promotional opportunities and deliver impactful marketing initiatives.
• Stay informed on industry trends, emerging digital platforms, and competitor activities to recommend innovative marketing ideas.

About You

• A passion for marketing, hospitality, branding, and digital communications.
• Previous experience in marketing, social media, content creation, public relations, or a related field, preferably within hospitality or luxury lifestyle brands.
• Strong copywriting, storytelling, and content creation skills with an eye for detail and creativity.
• Knowledge of social media platforms, digital marketing, and content management systems.
• Experience with design platforms such as Adobe Creative Suite or Canva, along with photo or video editing skills, is an advantage.
• Highly organised with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Excellent communication and interpersonal skills with the confidence to collaborate across departments and with external stakeholders.
• Strong analytical mindset with the ability to interpret campaign performance and identify opportunities for improvement.
• Fluency in English is essential; additional languages are an advantage.

Why Join Us

• A workplace that values your passion and supports self-realization and personal growth.
• Structured learning and development pathways with real opportunities to advance your professional craft and leadership skills.
• Competitive benefits, recognition programs, and colleague stay/travel perks that reward your contribution and dedication.
• Teams that promote inclusion and respect, value diversity, and foster a secure environment where everyone can thrive.

We are an equal opportunity employer. Applications from all qualified candidates are welcomed. All information provided by applicants will be treated in and used only for recruitment purposes.

We appreciate your interest in joining us. Please note that only successful candidates will be contacted.