Marketing Engineer — Electrical Solutions & Growth

Tanqeeb; Abu Dhabi; On-site; AED 180,000 - 300,000; Full time

Job summary

alfanar is seeking a Marketing professional to drive initiatives in the UAE region, leveraging engineering expertise to promote electrical products and support growth across markets. The role focuses on communication between technical and non-technical stakeholders and collaboration with distributors and clients.

The candidate should hold a Bachelor Degree in Electrical Engineering, with 6–10 years of relevant experience in marketing, brand development, and campaigns.

Qualifications

• Bachelor Degree in Electrical Engineering or Any relevant field.

Responsibilities

• Represent the Marketing Department in seminars, exhibitions, and training workshops across existing and emerging markets.
• Build and maintain relationships with industry stakeholders, partners, and clients during events.
• Conduct market research and competitive analysis to guide strategy and pricing.
• Develop go-to-market strategies and support distributors with campaigns and product promotions.
• Prepare and manage marketing budgets and track expenditures against plan.
• Provide technical marketing support including product presentations and seminars.
• Monitor KPIs and report performance improvements and insights.

Skills

Advertising Concepts

Brand Development

Competitive Analysis

Customer Relationship Marketing

Marketing Programs

Education

Bachelor Degree in Electrical Engineering

Job description

alfanar is seeking a Marketing professional to drive initiatives in the UAE region, leveraging engineering expertise to promote electrical products and support growth across markets. The role focuses on communication between technical and non-technical stakeholders and collaboration with distributors and clients.

The candidate should hold a Bachelor Degree in Electrical Engineering, with 6–10 years of relevant experience in marketing, brand development, and campaigns.