Manager - Business Growth

B2C Solutions Wll; United Arab Emirates; On-site; AED 100,000 - 167,000; Full time

Job summary

B2C Solutions Wll in the United Arab Emirates is seeking a results-driven New Business & Revenue Generation professional to lead growth initiatives for our digital marketing services. You will generate opportunities, manage prospecting and coordinate with the marketing team to tailor solutions.

You will own targets, build a robust pipeline, conduct discovery calls, present compelling proposals, and close deals with founders, CEOs, CMOs, and business owners.

Responsibilities

• Generate new business opportunities for digital marketing services.
• Own monthly and quarterly sales/revenue targets.
• Identify and target potential clients across relevant industries.
• Build and maintain a healthy sales pipeline.
• Develop relationships with decision-makers including Founders, CEOs, CMOs, Marketing Heads and Business Owners.
• Understand client challenges and recommend solutions across ads, SEO, social, content, website development, CRM & marketing automation.
• Prospect and qualify leads.
• Conduct discovery calls and define client requirements.
• Prepare commercial proposals and presentations.
• Maintain accurate CRM and sales pipeline records.
• Understand client's marketing strategy and objectives; identify gaps and opportunities; build customized digital marketing solutions.
• Explain campaign strategy, deliverables, KPIs and commercials.
• Identify new industries, sectors and geographic markets; research target companies and decision-makers; develop industry-specific sales strategies.
• Explore large-ticket digital marketing engagements and cross-selling opportunities.
• Maintain a structured sales pipeline and forecast revenue; track leads, opportunities, meetings, proposals, negotiations, closures and key metrics; provide regular sales reports and forecasts to management.

Job description

New Business & Revenue Generation

• Generate new business opportunities for digital marketing services.
• Own monthly and quarterly sales/revenue targets.
• Identify and target potential clients across relevant industries.
• Build and maintain a healthy sales pipeline.
• Generate opportunities through:
• LinkedIn
• Cold Calling
• Email Outreach
• Referrals
• Networking
• Digital/Inbound Leads
• Existing Database
• Industry Research
• Partnerships
• Develop relationships with decision-makers including Founders, CEOs, CMOs, Marketing Heads and Business Owners.

2. Digital Marketing Solution Selling

Understand client business challenges and recommend relevant solutions across:

• Performance Marketing
• Google Ads
• Meta Ads
• LinkedIn Ads
• Lead Generation
• SEO
• Social Media Marketing
• Content Marketing
• Website Development
• Landing Pages / CRO
• CRM & Marketing Automation
• WhatsApp Marketing
• Email Marketing
• Analytics & Reporting
• Branding & Digital Strategy

The candidate should be able to sell business outcomes and ROI, rather than simply selling individual digital marketing services.

3. Complete Sales Cycle Management

• Prospect and qualify leads.
• Conduct discovery calls and understand client requirements.
• Identify decision-makers and buying intent.
• Prepare solution recommendations in coordination with the digital marketing team.
• Prepare commercial proposals and presentations.
• Conduct client presentations and negotiations.
• Handle objections and commercial discussions.
• Follow up consistently until closure.
• Ensure contracts, POs, agreements or initial payments are completed.
• Maintain accurate CRM and sales pipeline records.

4. Consultative Selling

• Understand the client's current marketing strategy, challenges and business objectives.
• Conduct basic digital marketing audits/discussions where required.
• Identify gaps and opportunities.
• Build customized digital marketing solutions.
• Explain campaign strategy, expected deliverables, KPIs and commercials clearly.
• Establish the business case for investing in digital marketing.

5. Business Development & Market Expansion

• Identify new industries, sectors and geographic markets.
• Research target companies and decision-makers.
• Develop industry-specific sales strategies.
• Build relationships with strategic partners and referral sources.
• Explore opportunities for large-ticket digital marketing engagements.
• Identify opportunities for cross-selling and upselling existing clients.

6. Pipeline & Sales Management

• Maintain a structured sales pipeline.
• Track prospects through different stages of the sales funnel.
• Forecast monthly and quarterly revenue.
• Monitor:
• Leads Generated
• Qualified Opportunities
• Meetings
• Proposals
• Negotiations
• Closures
• Average Deal Value
• Conversion Rate
• Sales Cycle
• Revenue
• Provide regular sales reports and forecasts to management.