Loyalty Optimisation & Commercial Strategy Lead

The Emirates Group; Dubai; On-site; AED 350,000 - 550,000; Full time

Benefits offered by this job

Discounted flights

Hotel stays

Leave and healthcare benefits

Transport benefits

Life insurance

Job summary

Emirates Skywards, part of Emirates Group, seeks a senior leader to design and execute loyalty optimisation strategies, leveraging data, economics and stakeholder collaboration to grow member value and commercial outcomes.

You will translate complex analytics into actionable recommendations, partner with Finance and loyalty teams, and drive programme enhancements across earn, reward and cash+miles propositions with Emirates and partner ecosystems.

Qualifications

• Degree in Economics, Finance, Business Administration, Aviation Management, Statistics or related discipline.
• 10+ years' experience in loyalty, commercial strategy, revenue management, pricing, analytics, partnerships or related commercial performance functions.
• Experience translating complex data and insights into recommendations for senior management.
• Experience developing and applying financial models, forecasts and business performance frameworks.

Responsibilities

• Develop and execute strategies to optimise programme economics and commercial performance of Emirates Skywards.
• Assess loyalty trends, competitive benchmarks and commercial performance drivers to identify optimisation opportunities.
• Partner with Finance and loyalty specialists to enhance transparency and understanding of programme contributions and performance.
• Analyse underlying commercial and behavioural drivers, providing recommendations to improve programme outcomes.
• Lead optimisation initiatives across Earn, Reward and Cash+Miles propositions spanning Emirates, flydubai and partner ecosystems.
• Develop and present executive-level KPIs, insights, recommendations and performance updates to support collaborative strategic decision-making.
• Leverage advanced analytics, forecasting and emerging technologies to identify opportunities for continuous improvement.
• Lead cross-functional initiatives and collaborate with stakeholders to implement agreed programme enhancements.

Skills

Loyalty economics

Financial modelling

KPI development

Executive reporting

Advanced analytics

Stakeholder management

Project leadership

Data analysis

SQL

Python

BI tools

Education

Economics/Finance degree

Tools

Forecasting tools

Scenario modelling

Job description

Emirates Skywards, part of Emirates Group, seeks a senior leader to design and execute loyalty optimisation strategies, leveraging data, economics and stakeholder collaboration to grow member value and commercial outcomes.

You will translate complex analytics into actionable recommendations, partner with Finance and loyalty teams, and drive programme enhancements across earn, reward and cash+miles propositions with Emirates and partner ecosystems.