Key Account Manager - Modern Trade - UAE

Beiersdorf; Dubai; On-site; AED 290,000 - 469,000; Full time

Job summary

Beiersdorf UAE is seeking a seasoned Key Account Manager to own and grow strategic Modern Trade accounts across the UAE, including Carrefour, Lulu and Spinneys. You will translate shopper and EPOS insights into flawless on-shelf execution and drive sustainable share and profitability through joint business planning and omnichannel collaboration.

You will lead annual JBPs, manage budgets and forecasts, coordinate with distributors and cross-functional teams, monitor stock availability, and

Qualifications

• 3–6 years of Key Account Management experience in Modern Trade within FMCG or related field.
• Experience with Joint Business Planning (JBP) and commercial negotiations.
• Experience working with UAE Modern Trade retailers (Carrefour, Lulu, Spinneys) preferred.

Responsibilities

• Lead annual JBP and commercial negotiations.
• Own 4P execution with clear ROI by account.
• Translate EPOS, shopper and market data into actions.
• Own forecast accuracy and demand shaping.
• Coordinate with distributor, cross-functional teams and shopper marketing.

Skills

Fluent in English

Relationship management

Analytical skills

Data interpretation

Stakeholder management

Forecasting

Distributor coordination

S&OP

Tools

SAP

Nielsen

Dunnhumby

Job description

Your Tasks

Own and grow strategic modern trade key accounts in the UAE Carrefour Lulu Spinneys deliver sustainable NS market share and profitability through best-in-class Joint Business Planning omnichannel execution and distributor orchestration Act as single-point-of account leadership translating shopper and EPOS insights into flawless execution Coordination of UAE and Carrefour at Middle East Level Key Outcomes What Success Looks Like Net Sales and share growth ahead of market Strong JBPs with clear value exchange High-quality forecasts and disciplined S amp OP inputs Excellent OTIF availability and shelf execution Trusted partner status with customers and distributors Core Responsibilities Lead annual JBP and commercial negotiations terms BDAs visibility activation Own 4P execution by account with clear ROI mindset Translate EPOS shopper and market data into actions Own forecast accuracy and demand shaping Manage customer budgets and financial reconciliation Drive flawless execution with distributor and S amp CM teams Distributor amp Cross-Functional Leadership Orchestrate distributor execution against agreed plans Work closely with Shopper Marketing Marketing Finance and Supply Chain Actively manage risks stock DIH delisting promo gaps Store-Level amp Execution Excellence Ensure availability planogram compliance and promo execution Track and act on competitive activity Ensure weekly sell-out data quality and insights Experience 3 6 years of Key Account Management experience in Modern Trade, preferably within a multinational FMCG company Experience managing distributors is preferred but not mandatory Prior exposure to UAE Modern Trade retailers such as Carrefour and Lulu is strongly preferred Proven experience in Joint Business Planning (JBP) and commercial negotiations Experience in account management and/or category management is a plus Skills Fluent in English Strong relationship and stakeholder management skills Strong analytical and data interpretation skills (IMS, EPOS, Nielsen data) Ability to drive value creation beyond price through category growth and shopper-focused initiatives Tools & Systems SAP Nielsen Experience with Dunnhumby is an advantage