Junior Precision Influencer Manager - Middle East

Beiersdorf AG; Dubai; On-site; AED 90,000 - 150,000; Full time

Job summary

Beiersdorf AG in Dubai seeks a social-first marketer to grow the influencer and social ecosystem across our brands in the MENA region. You will lead influencer activations, build creator communities, and manage day-to-day social channels across NIVEA and Eucerin.

You will identify creators, execute campaigns from briefing to reporting, and collaborate with agencies to ensure excellent content planning, publishing and measurement.

Qualifications

• 1–3 years of experience in influencer marketing, creator partnerships, social media or digital marketing.
• Proven experience executing influencer campaigns and events.
• Experience managing agencies and external partners.
• Strong analytical and reporting capabilities.
• Deep understanding of Instagram, TikTok and creator ecosystems.
• Agile, proactive and results-oriented.
• Highly autonomous and organized.
• Ability to thrive in a complex and fast-changing environment.

Responsibilities

• Identify emerging creators, cultural trends and collaboration opportunities.
• Create culturally relevant activations rooted in local insights and behaviours.
• Execute influencer campaigns across NIVEA and Eucerin from briefing through delivery and reporting.
• Ensure continuous brand presence and creator advocacy.
• Build, nurture and manage creator communities.
• Support long-term creator partnerships development and execution.

Skills

Influencer marketing

Creator partnerships

Social media

Digital marketing

Analytical reporting

Agile / proactive"

Tools

CreatorIQ

Traackr

Job description

Your Tasks

Role Purpose

We're looking for a social-first, culturally connected and digitally savvy marketer to join our MENA team and help grow our influencer and social ecosystem across our brands. You will help drive influencer activations, build creator communities, execute innovative brand experiences, and support the day-to-day management of our social channels.

Role Responsibilties

Influencer Marketing & Creator Communities

• Identify emerging creators, cultural trends and collaboration opportunities.
• Create culturally relevant activations rooted in local consumer insights and behaviours.
• Execute influencer campaigns across NIVEA and Eucerin from briefing through delivery and reporting.
• Ensure continuous brand presence and creator advocacy.
• Build, nurture and manage creator communities.
• Support the development and execution of long-term creator partnerships.

Social Media & Culture

• Lead the implementation of always-on social activity across Instagram and TikTok.
• Manage the always-on social creative agency, ensuring excellence in content planning, publishing, community management and reporting.

Events, Activations & Creator Engagement

• Own the planning and execution of PR kits & gifting programs end-to-end.
• Lead influencer experiences at launch events & activations from concept through execution.
• Develop innovative collaborations and "out-of-the-box" ideas that generate buzz, engagement and earned impact.

Measurement, Reporting & Insights

• Manage campaign performance reporting through tools such as CreatorIQ or Traackr
• Monitor KPIs including creator performance, engagement, and ROI.
• Manage budgets, ensure accurate tracking, process invoices, timely reconciliations, and maintain budget trackers.

Agency & Partner Management

• Manage day-to-day relationships with influencer, social, PR and event agencies.
• Monitor execution quality, reporting standards and campaign performance.

Your Profile

• 1-3 years of experience in influencer marketing, creator partnerships, social media or digital marketing.
• Proven experience executing influencer campaigns and events.
• Experience managing agencies and external partners.
• Strong analytical and reporting capabilities.
• Deep understanding of Instagram, TikTok and creator ecosystems.
• Agile, proactive and results-oriented.
• Highly autonomous and organized.
• Ability to thrive in a complex and fast-changing environment.

Languages

• Native Arabic speaker. Fluent English

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Additional information

For any queries, reach out to Kartik Kulshrestha - Talent Acquisition Lead.