Hospitality Cluster Sales & Marketing Director

Accorhotel; Dubai; On-site; AED 600,000 - 1,000,000; Full time

Job summary

Accor is seeking an experienced Cluster Director of Sales & Marketing to lead the commercial strategy across the cluster with a strong focus on Corporate Leisure MICE, Group Travel, Trade, Wholesale and OTA business. The role requires a minimum of 5 years in a senior Sales & Marketing leadership position, preferably within city hotels or multi-property environments.

You will develop strategies, set targets, manage budgets, and drive revenue while working with Revenue Management and key partners

Qualifications

• Bachelor's degree in Hotel Management, Business Administration, Marketing or a related field.
• Minimum 5 years of experience in a senior Sales & Marketing leadership role, preferably in city hotels or multi-property environments.
• Strong knowledge of Corporate Leisure MICE Group Travel Trade Wholesale and OTA segments.
• Proven track record in revenue generation, business development, account management and achieving commercial targets.
• Strong knowledge of local and international hospitality markets and key source markets.
• Excellent leadership, negotiation, communication, networking and presentation skills.
• Strong analytical, strategic planning, budgeting and commercial decision-making abilities.
• Proficiency in Microsoft Office and hotel Sales & Revenue systems.
• Previous experience with Accor or other international hotel brands is an advantage.
• Fluent in English; additional languages are an advantage.

Responsibilities

• Develop and implement short- and long-term Sales & Marketing strategies to maximize revenue occupancy market share and profitability.
• Set and monitor sales targets KPIs action plans and overall team performance.
• Drive business from Corporate Leisure MICE Groups Travel Agencies Tour Operators Wholesalers OTAs and key partners.
• Develop and maintain strong relationships with key accounts, business partners and industry stakeholders.
• Identify new business opportunities, source markets accounts and partnerships to increase revenue.
• Conduct regular market research and competitor analysis and implement appropriate commercial actions.
• Work closely with Revenue Management to optimize rates, inventory, business mix, group opportunities and revenue performance.
• Develop and manage the annual Sales & Marketing budget and action plan.
• Monitor account production, room nights, ADR, revenue contribution, conversion and market performance.
• Lead sales missions, trade events, roadshows, exhibitions and other business development activities.
• Work closely with Revenue, Reservations, Front Office, Finance and Operations to ensure commercial strategies and commitments are effectively delivered.
• Manage commercial contracts, rates allocations, payment terms and key account agreements.
• Prepare regular sales reports, forecasts, market intelligence and performance updates for hotel leadership.
• Lead, coach, motivate and develop the Sales & Marketing team to achieve business objectives.
• Ensure compliance with Accor brand standards, commercial guidelines, policies and procedures.
• Maintain the highest standards of professionalism, integrity and business ethics.

Skills

Sales & Marketing leadership

Strategic planning

Negotiation

Business development

Key account management

Team leadership

Market research

Budgeting

Education

Bachelor's degree

Business Administration

Marketing

Tools

MS Office

Hotel Sales Systems

Job description

Accor is seeking an experienced Cluster Director of Sales & Marketing to lead the commercial strategy across the cluster with a strong focus on Corporate Leisure MICE, Group Travel, Trade, Wholesale and OTA business. The role requires a minimum of 5 years in a senior Sales & Marketing leadership position, preferably within city hotels or multi-property environments.

You will develop strategies, set targets, manage budgets, and drive revenue while working with Revenue Management and key partners