Group Brand & Marketing Strategy Lead

Al Khayyat Investments (AKI); Dubai; In loco; AED 240.000 - 480.000; Tempo pieno

Descrizione del lavoro

Al Khayyat Investments (AKI) in Dubai seeks a Group Marketing & Brand Manager to drive planning, coordination and delivery of marketing and brand initiatives across the Group. The role focuses on AKI brand activities while providing visibility and structure across marketing initiatives within the Group’s businesses.

You will consolidate the Group marketing calendar, oversee brand governance, activate campaigns, and develop partnerships to strengthen AKI’s brand presence with strong stakeholder

Competenze

• 5–7 years of experience in marketing roles.
• Experience coordinating marketing initiatives including campaigns, brand activations, trade shows or events.
• Strong understanding of brand management and corporate branding.
• Strong organizational and project management skills with the ability to manage multiple initiatives simultaneously.
• Excellent communication and stakeholder management skills.
• Bachelor’s degree in Marketing, Business or related field.

Mansioni

• Consolidate and manage the Group marketing calendar across campaigns, launches and key initiatives.
• Maintain oversight of marketing plans across the Group’s businesses to ensure visibility and alignment.
• Support the establishment of clear frameworks for marketing planning and reporting.
• Track key marketing initiatives and provide visibility across the organisation.
• Maintain governance over brand guidelines across the organisation.
• Lead the development and refinement of brand guidelines for both new and existing brands.
• Ensure marketing materials and brand communications adhere to established brand standards.
• Support businesses in maintaining brand consistency across marketing activities.
• Plan and execute brand activation initiatives to strengthen AKI’s brand presence.
• Coordinate major marketing initiatives including trade shows, exhibitions and launches.
• Support the delivery of group marketing projects and brand campaigns.
• Identify and support commercial partnership opportunities that enhance brand visibility and engagement.
• Work with partners to develop collaborative marketing initiatives and activations.
• Monitor industry trends and competitor activity to identify opportunities for brand growth and differentiation.
• Provide insights and recommendations based on market and competitor analysis.
• Establish key performance indicators for marketing initiatives and brand activities.
• Monitor campaign performance and analyse results to improve marketing effectiveness.
• Prepare reports and presentations on marketing activities, performance and insights.

Conoscenze

Marketing planning

Brand governance

Brand management

Partnerships

Market insights

Performance tracking

Stakeholder management

Project management

Analytical skills

Communication

Formazione

Bachelor’s degree in Marketing, Business or related field

Descrizione del lavoro

Al Khayyat Investments (AKI) in Dubai seeks a Group Marketing & Brand Manager to drive planning, coordination and delivery of marketing and brand initiatives across the Group. The role focuses on AKI brand activities while providing visibility and structure across marketing initiatives within the Group’s businesses.

You will consolidate the Group marketing calendar, oversee brand governance, activate campaigns, and develop partnerships to strengthen AKI’s brand presence with strong stakeholder