Brand Strategy & Campaigns Leader for Growth

Al Khaznah Leathers; Abu Dhabi; On-site; AED 350,000 - 550,000; Full time

Benefits offered by this job

Competitive salary

Career growth opportunities

Exhibitions and events exposure

Job summary

Al Khaznah Leathers in the UAE seeks a Marketing & Communications Manager to lead brand strategy, campaigns, digital presence, and PR for AKL and subsidiaries, ensuring consistent brand positioning across manufacturing, retail, and corporate communications.

You will develop integrated marketing plans, manage content, events, media relations, and budgets, coordinating with internal teams and external agencies to drive growth and brand visibility. English fluency is essential; Arabic is a plus.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 5–8 years of marketing, brand management, or corporate communications experience.
• Experience in manufacturing, retail, luxury goods, or fashion preferred.
• Strong experience in digital marketing, content production, campaigns, and event management.
• Experience managing agencies, vendors, and marketing budgets is an advantage.

Responsibilities

• Develop and maintain brand strategy, guidelines, and messaging across all business units.
• Plan and execute integrated marketing campaigns, product launches, and seasonal promotions.
• Oversee content creation, including photography, video, brochures, and marketing materials.
• Manage the company website, social media, digital channels, and content calendar.
• Monitor campaign performance and optimize marketing initiatives based on analytics.
• Lead PR activities, media relations, exhibitions, trade shows, and corporate events.
• Ensure brand consistency across all marketing and corporate communications.
• Manage the marketing team, creative agencies, vendors, and marketing budgets.

Skills

Brand strategy

Digital marketing

Campaign management

Project management

Stakeholder communication

English communication

Education

Bachelor’s degree in Marketing/Communications/Business

Job description

Al Khaznah Leathers in the UAE seeks a Marketing & Communications Manager to lead brand strategy, campaigns, digital presence, and PR for AKL and subsidiaries, ensuring consistent brand positioning across manufacturing, retail, and corporate communications.

You will develop integrated marketing plans, manage content, events, media relations, and budgets, coordinating with internal teams and external agencies to drive growth and brand visibility. English fluency is essential; Arabic is a plus.