Global Consumer & Brand Insights Lead (UAE-based)

GRG

Dubai

On-site

AED 300,000 - 540,000

Full time

19 hours ago
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Job summary

GRG, an expanding UAE-based FMCG group, is seeking a Group Consumer & Brand Insights Manager to lead consumer and brand insights across its markets. The role blends hands-on research with leadership of insight work for local marketing teams.

You will report to the Group Insights Director and help turn data into strategic recommendations. This strategic position emphasizes scalable, digital, and automated insight delivery, with ownership of dashboards and KPI calculations, and collaboration with

Qualifications

  • 5+ years in consumer, brand or marketing insights within FMCG.
  • Based in the UAE with experience across multiple markets.
  • Strong knowledge of qualitative and quantitative methods.
  • Experience turning insights into strategic recommendations.

Responsibilities

  • Set the group insights agenda to support brand strategy and launches.
  • Lead qualitative and quantitative research across markets.
  • Develop and maintain dashboards, KPI definitions and standards.
  • Coordinate cross-functional projects and external agencies.
  • Move recurring insights toward scalable, automated solutions.
  • Present findings to senior stakeholders and marketing leadership.
  • Manage research budgets and timelines.
  • Collaborate with local marketing teams to deliver actionable insights.

Skills

Power BI
Stakeholder management
Multi-market coordination
Market research methods

Tools

Power BI

Job description

GRG, an expanding UAE-based FMCG group, is seeking a Group Consumer & Brand Insights Manager to lead consumer and brand insights across its markets. The role blends hands-on research with leadership of insight work for local marketing teams.

You will report to the Group Insights Director and help turn data into strategic recommendations. This strategic position emphasizes scalable, digital, and automated insight delivery, with ownership of dashboards and KPI calculations, and collaboration with

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