Fragrance lead

AlFahim HQ; Dubai; On-site; AED 300,000 - 520,000; Full time

Job summary

Al Fahim HQ in Dubai is seeking a Fragrance Brand Manager to lead assigned fragrance brands, develop brand strategies, and drive marketing plans and activations.

You will analyze market trends, coordinate product launches, oversee merchandising, pricing, and stock levels, and prepare regular performance reports. The role requires GCC experience, strong communication, and English fluency.

Qualifications

• Brand management and distribution experience, preferably in fragrance.
• Strong market analysis and benchmarking skills.
• Experience developing marketing plans, campaigns, and in-store activations.
• Ability to manage multiple projects with cross-functional teams.
• Understanding of retail dynamics and pricing strategies.
• Excellent communication and stakeholder management.
• Fluency in English; GCC experience preferred.
• Bachelor’s degree in Marketing or related field.

Responsibilities

• Develop and execute brand strategies and marketing plans.
• Coordinate product launches and promotions.
• Oversee merchandising guidelines and stock levels.
• Prepare regular performance reports and budgets.
• Collaborate with sales, retail operations, and partners.

Skills

Brand management

Market analysis

Consumer insights

Marketing plans

In-store activations

Cross-functional

Pricing strategy

Excel reporting

English fluency

Stakeholder mgmt

Education

Bachelor’s in Marketing or related field

Tools

Excel

Job description

Company Description

Al Fahim HQ is a regional leader in the organized distribution of premium and luxury products, serving a wide network of corporate and retail partners. The company has evolved from sourcing luxury items for corporate clients to managing a diverse portfolio of high-end brands across the region. With a focus on quality, brand integrity, and customer experience, Al Fahim HQ works closely with international and regional partners to bring curated luxury offerings to market. Team members benefit from a dynamic environment that combines strategic brand management, market development, and long-term growth opportunities.

Role Description

The Fragrance Brand Manager is a full-time, on-site role based at Al Fahim HQ in Dubai. This role is responsible for managing assigned fragrance brands, including developing and executing brand strategies, marketing plans, and promotional activities to drive sales and brand visibility. Day-to-day tasks include analyzing market trends and consumer insights, coordinating product launches, overseeing merchandising guidelines, and monitoring brand performance across channels. The Fragrance Brand Manager will collaborate with sales, marketing, retail operations, and external partners to ensure consistent brand positioning, effective pricing, and optimal stock levels. The role also involves preparing regular performance reports, managing budgets, and supporting training initiatives to enhance product knowledge within the team.

Qualifications

• Demonstrated experience in brand management, distribution & preferably in fragrance industry.
• Strong skills in market analysis, consumer insight interpretation, and competitive benchmarking.
• Proficiency in developing and implementing marketing plans, campaigns, and in-store activations.
• Ability to manage multiple projects, coordinate with cross-functional teams, and meet deadlines.
• Solid understanding of retail dynamics, merchandising principles, and pricing strategies.
• Excellent communication, presentation, and stakeholder management skills.
• Comfort with data-driven decision-making and use of Excel or similar tools for reporting and forecasting.
• Bachelor’s degree in Marketing, Business Administration, or a related field; advanced qualifications are an advantage.
• Previous experience in the GCC or regional distribution environment is preferred.
• Fluency in English required; additional languages are an asset.