Flagship Boutique Manager

Expertise Recruitment; Dubai; On-site; AED 260,000 - 420,000; Full time

Job summary

Expertise Recruitment is seeking a Flagship Boutique Manager in Dubai to lead daily operations, drive luxury customer experience, and achieve sales targets within a brand-standard environment.

You will recruit and coach a high-performing team, oversee stock, FIFO and cash handling, maintain impeccable visual merchandising, nurture VIP clients, and collaborate with head office to implement brand initiatives.

Qualifications

• Bachelor's degree or equivalent experience in retail or business.
• Minimum 5 years managing luxury retail or flagship stores with proven sales success.
• Strong leadership skills to recruit train and motivate boutique teams.
• Excellent commercial awareness; ability to analyze sales and customer data.
• Exceptional customer service and communication skills handling VIP clients professionally.
• Knowledgeable in store operations stock management cash handling and compliance.
• Ability to maintain high visual merchandising and store presentation standards.
• Fluent in Arabic and English; additional languages are a plus.
• Highly organized detail-oriented resilient and results-driven.
• Passionate about luxury retail and delivering exceptional customer experiences.

Responsibilities

• Lead boutique's commercial success by achieving and exceeding sales targets and KPIs.
• Monitor and analyze sales trends customer data and product performance to optimize stock and sales strategies.
• Lead by example in selling techniques and client engagement.
• Ensure an exceptional luxury customer journey in alignment with brand guidelines.
• Handle VIP clients and sensitive service issues with professionalism and discretion.
• Monitor clientelling and storytelling efforts within the team.
• Oversee daily operations stock levels FIFO cash handling and compliance with policies.
• Ensure adherence to health & safety and loss prevention measures.
• Maintain accurate reporting stocktaking and audit compliance.
• Recruit train coach and motivate a high-performing boutique team.
• Conduct regular performance reviews and 1:1 meetings identify development needs and build succession plans.
• Foster a culture of accountability ownership and continuous improvement.
• Monitor the team to maintain perfect grooming and hygiene standards.
• Ensure flawless maintenance of the visual merchandising standards.
• Oversee boutique layout cleanliness and maintenance to reflect the luxury image.
• Collaborate with the VM team on best practices and market implementations.
• Act as the main point of contact between the boutique and head office functions (HR Marketing Innovation Workshop Logistics Factory etc.).
• Share boutique insights and feedback.
• Champion new initiatives trainings and brand updates to the team.

Skills

Leadership

Commercial awareness

Customer service

Arabic & English fluency

Organization & resilience

Education

Bachelor's degree or equivalent experience in retail or business

Job description

JOB PURPOSE

To lead and manage the daily operations of the flagship boutique ensuring excellence in customer experience achievement of sales targets implementation of brand standards and leadership of the boutique team. The Flagship Boutique Manager acts as a brand ambassador driving performance fostering a culture of service and innovation and maintaining a visually compelling and commercially strong environment.

MAIN RESPONSIBILITIES

1. Sales & commercial performance

• Drive the boutique s commercial success by achieving and exceeding sales targets and KPIs.
  
• Monitor and analyze sales trends customer data and product performance to optimize stock and sales strategies.
  
• Lead by example in selling techniques and client engagement.
  

2. Customer experience

• Ensure an exceptional luxury customer journey in alignment with brand guidelines.
  
• Handle VIP clients and sensitive service issues with professionalism and discretion.
  
• Monitor clientelling and storytelling efforts within the team.
  

3. Operational excellence

• Oversee daily operations stock levels FIFO cash handling and compliance with policies.
  
• Ensure adherence to health & safety and loss prevention measures.
  
• Maintain accurate reporting stocktaking and audit compliance.
  

4. Team leadership & development

• Recruit train coach and motivate a high-performing boutique team.
  
• Conduct regular performance reviews and 1:1 meetings identify development needs and build succession plans.
  
• Foster a culture of accountability ownership and continuous improvement.
  
• Monitor the team to maintain perfect grooming and hygiene standards.
  

5. Visual merchandising & store presentation

• Ensure flawless maintenance of the visual merchandising standards.
  
• Oversee boutique layout cleanliness and maintenance to reflect the luxury image.
  
• Collaborate with the VM team on best practices and market implementations.
  

6. Collaboration & Communication

• Act as the main point of contact between the boutique and head office functions (HR Marketing Innovation Workshop Logistics Factory etc.).
  
• Share boutique insights and feedback.
  
• Champion new initiatives trainings and brand updates to the team.
  

Requirements

• Bachelor s degree or equivalent experience in retail or business
  
• Minimum 5 years managing luxury retail or flagship stores with proven sales success
  
• Strong leadership skills to recruit train and motivate boutique teams
  
• Excellent commercial awareness; ability to analyze sales and customer data
  
• Exceptional customer service and communication skills handling VIP clients professionally
  
• Knowledgeable in store operations stock management cash handling and compliance
  
• Ability to maintain high visual merchandising and store presentation standards
  
• Fluent in Arabic and English; additional languages are a plus
  
• Highly organized detail-oriented resilient and results-driven
  
• Passionate about luxury retail and delivering exceptional customer experiences