Executive Personal Branding & Thought Leadership Strategist

InZone

Dubai

On-site

AED 180,000 - 300,000

Full time

5 days ago

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Job summary

InZone is seeking an experienced Social Media Manager to build and scale the digital presence of our senior leadership across YouTube, Instagram, LinkedIn, TikTok, and more. The role focuses on C-suite personal branding and thought leadership, requiring strong English writing and expertise in social media strategy, content creation, SEO, and organic growth.

The ideal candidate will have 4+ years of hands-on experience with executive branding, proven success across multiple platforms, and the

Qualifications

Minimum 4+ years in social media management or digital content strategy.
Mandatory proven experience in C-level personal branding.
Experience growing executive profiles on YouTube, Instagram, LinkedIn, and TikTok.
Strong English writing, editing, scripting, and storytelling skills.
Hands-on expertise in YouTube and Instagram SEO and organic growth.

Responsibilities

Develop and implement personal branding strategies for C-level executives.
Grow executive presence across YouTube, Instagram, LinkedIn, and TikTok.
Create compelling content: video scripts, reels, YouTube videos, LinkedIn posts, articles.
Apply YouTube SEO and Instagram SEO: keyword research, titles, descriptions, captions, hashtags.
Develop content calendars and platform-specific strategies to maximize reach and engagement.
Collaborate with senior leadership to translate business insights into engaging content.
Monitor analytics, track audience growth, and optimise performance using data.