Educational Consultant (MENA)

BOOKR Kids; Dubai; On-site; AED 90,000 - 150,000; Full time

Job summary

BOOKR Kids is seeking a regional sales leader based in Dubai to drive direct sales to schools and institutions across the MENA region. You will manage the regional funnel in HubSpot, close deals, and hit ARR targets while expanding a distributor network.

You will report to the Regional Head of Sales and collaborate with product and GTM teams, traveling across the GCC as needed. Fluency in English is required; Arabic is highly preferred.

Qualifications

• 3+ years quota-carrying sales in EdTech or SaaS within UAE/MENA.
• Fluency in English; professional Arabic strongly preferred.

Responsibilities

• Direct selling to schools, nurseries, language centres, and corporate buyers with demos and negotiations.
• Maintain clean HubSpot data, deliver weekly forecasts and KPI snapshots.
• Train distributors' sales teams and monitor joint business plans and co-marketing funds.
• Monitor pricing, curriculum and regulatory changes across MENA and feed insights to Product/ GTM.

Skills

Fluent English

Arabic language

Education

Bachelor’s or Master’s in Business/Education/related

Tools

HubSpot

Excel/Sheets

Outreach tools

Job description

Own BOOKR's commercial footprint across the MENA region, with Dubai as your base, by driving direct sales to schools and institutions and building a high-performing distributor network. You'll report to the Regional Head of Sales, run the regional funnel in HubSpot, and hit ARR/adoption targets for the territory.

Key Responsibilities

• Direct selling — Identify, qualify, and close new business with private and international schools (British, American, IB, Indian and other curricula), nurseries, language centres, and corporate buyers; deliver on-site/virtual demos, proposals, and contract negotiations.
• Pipeline & reporting — Keep clean deal/contact/activity data in HubSpot; deliver weekly forecasts and KPI snapshots to the Head of Sales.
• Partner enablement — Train distributors' and resellers' sales teams on value, demo flow, and objection handling; monitor joint business plans and co-marketing funds.
• Market intelligence — Track competitive moves, pricing, and curriculum/regulatory changes across MENA, including UAE federal (MoE) and emirate-level regulators (KHDA, ADEK, SPEA); feed insights to Product and GTM.

Preferred Skills & Qualifications

• 3+ years quota-carrying success in EdTech or SaaS in the UAE or wider MENA region, covering both direct enterprise deals and channel sales.
• Fluent English; professional Arabic strongly preferred. Confident presenting to school principals, school group leadership, regulator contacts, and reseller executives.
• Established network across GCC school groups and education distributors is a strong plus.
• Hands-on HubSpot user; comfortable with Excel/Sheets.
• Familiarity with popular outreach/automation tools is a plus.
• Bachelor's or Master's in Business, Education, or related field.

Location: Dubai, UAE (travel across the GCC and wider MENA as needed)

Company: BOOKR is an industry-leading publisher of interactive, reading-based edutainment tools that help children build native and second-language skills. Our award-winning platform includes 2,000+ fully animated, gamified books—and growing. Flagship product: BOOKR Class, an award-winning ESL/EFL tool.