Digital Marketing Specialist at Euro Staffs

Euro Staffs; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

Euro Staffs in Dubai is seeking a Digital Marketing Specialist for a full-time, on-site role. You will plan and execute campaigns across SEO, SEM, social, email, and paid ads, while crafting engaging copy and collaborating on visual assets.

You will optimize SEO, manage PPC, analyze data with Google Analytics, and report on KPI performance. This role involves market research, cross-team collaboration, and driving ROAS in a dynamic market.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 2–4 years hands-on digital marketing experience.
• Proficiency with SEO tools, PPC platforms, Google Analytics, and CRM/marketing automation.
• Excellent written and verbal communication for copywriting and cross-team collaboration.

Responsibilities

• Plan and execute digital marketing campaigns across multiple channels.
• Write compelling copy for ads, social posts, emails, and blogs, and collaborate on visuals.
• Improve website rankings and organic traffic through keyword optimization and technical best practices.
• Manage and optimize paid campaigns on Google Ads and Meta Ads Manager to maximize ROAS.
• Monitor web traffic, track KPIs with Google Analytics, and report campaign performance.
• Analyze consumer behavior, track competitor strategies, and stay updated on digital marketing trends.

Skills

Campaign strategy

Content creation

SEO

PPC

Data analytics

Market research

Education

Bachelor's degree in Marketing/Communications

Tools

Google Analytics

SEO tools

PPC platforms

CRM/marketing automation

Job description

This Full time on site position offers great opportunities for career growth.

Key Responsibilities

• Campaign Strategy: Plan and execute digital marketing campaigns across multiple channels, including SEO, SEM, social media, email, and paid ads. [1, 2]
• Content Creation: Write compelling copy for ads, social posts, emails, and blogs, and collaborate on visual assets. [1, 2]
• Search Optimization (SEO): Improve website rankings and organic traffic through keyword optimization and technical best practices. [1, 2]
• Paid Advertising (PPC): Manage and optimize paid campaigns on platforms like Google Ads and Meta Ads Manager to maximize return on investment (ROAS). [1, 2]
• Data Analytics: Monitor web traffic, track key performance indicators (KPIs), use tools like Google Analytics, and report on campaign performance. [1, 2]
• Market Research: Analyze consumer behavior, track competitor strategies, and stay updated on emerging digital marketing trends. [1, 2]

Requirements & Qualifications

• Education: Bachelor's degree in Marketing, Communications, or a related field.
• Experience: 2–4 years of hands‑on experience in a digital marketing role.
• Technical Skills: Proficiency with SEO tools, PPC platforms, Google Analytics, and CRM/marketing automation software.
• Communication: Excellent written and verbal communication skills for copywriting and cross‑team collaboration.

Work Location: In person